Tom Vereijken | Chairman, Eucetsa TOWARDS A EUROPEAN ETV SYSTEM Tom Vereijken EUCETSA

Tom Vereijken | Chairman, Eucetsa Benefits of a European ETV System Ambition of the different ETV projects: “The European Commission wants to set up a European “Environmental Technologies Verification” (ETV) System in order to improve the competitiveness of European technologies on a global market.”

Tom Vereijken | Chairman, Eucetsa For Technology suppliers: Faster accreditation of the performance of innovative technologies Easier access to financial investments Promotion & marketing opportunities Providing more chances for innovative technologies, enlargement of markets Accelerated market acceptance Benefits of a European ETV System (1)

Tom Vereijken | Chairman, Eucetsa For purchasers, investors, regulators, policy makers: Reliable and comparable information Minimised performance risks Minimised investment risks Well-informed sustainable investments, improving health and environment Marketing: creating awareness with potential buyers Fair competition Benefits of a European ETV System (2)

Tom Vereijken | Chairman, Eucetsa Inclusiveness Involvement of industry Involvement of Member States Branch associations Market orientation Conditions for success

Tom Vereijken | Chairman, Eucetsa Address concerns of the industry: Continuous involvement of industry as expert stakeholders in the different stages of ETV Difficult cost / benefit balances Cost vs. quick process Cost (time) vs. credible testing Cost vs. size of accessible market Cost vs. access for SME’s Integration with other innovation leverages (e.g. demonstration projects) Involvement of the industry

Tom Vereijken | Chairman, Eucetsa Important role for branch associations in ETV systems Generating feedback from the industry Stakeholder involvement Marketing of ETV Challenging prejudices Disseminating ETV results Involvement of Branch Associations

Tom Vereijken | Chairman, Eucetsa Key issues for a market-driven ETV system: Verification tests addressing effective consumer concerns Involve consumers/users as stakeholders Profitability of ETV for technology suppliers Market study on sales impact of 10yr. ETV USA / Canada Need for EU funding? Guarantees for the credibility of the system Efforts to enlarge the ETV acceptance area Promotion of the system to a wide public Market orientation

Tom Vereijken | Chairman, Eucetsa A successful and useful ETV Europe: Offers great commercial opportunities for innovative technology suppliers and other stakeholders Means an important step towards sustainable development However there are important conditions to be taken into account Participation from the industry Market-driven Additional promotion and market studies needed Acceptance and harmonisation of the system Conclusion