AAI Fundraising Project For Globalgiving.org

Open Challenge Fundraising on Globalgiving.org 4 weeks(2 August-31 August) Minimum Fundraising goal: $4000 Minimum No. of Donors: 50 What if we can’t meet the goal? The proposed project will be deactivated. However, we can start a new project to participate another Open Challenge.

How are the projects ranked on globalgiving’s website?

No. of Projects listed on Globalgiving.org -by theme

What are the top ten projects listed on globalgiving.org?

What are the No.of Donations from the top ten popular projects?

Projects in Philippines

AAI Project? Questions to be answered Summary What is the issue, problem, or challenge? How will this project solve this problem? Potential Long Term Impact Project Message Funding Information

AAI Project: Cancer Treatment for 20 Children and 30 Women List of Donation Options $10 Art supplies for one child for six months $20 Monthly meal supplement for one child $30 Nutrition supplement for one child for two months $35 Transportation to the hospital for one woman with a child for three months $40 Medicine to treat side effects such as depression, hot flashes, muscle pain, nausea and other stomach pains for one woman per month $50 For a woman to receive literacy and basic skills’ training for six months $60 School tuition and supplies for one child in primary school per year $100 Can buy 20 holistic treatment manuals for women and children

How to Promote the Project and Reach the Funding Goal? AAI facebook: the most utilized tool We made a picture describing the project and made it as AAI’s facebook profile picture. All the interns made the same change to their profile pictures On 2 August, all the interns created a fundraising event from their own facebook account, and invited all their friends to join. The above method proved to be ineffective in terms of getting people’s interests and donations. Throughout the campaign, we posted updates on AAI facebook with statistics of donations received, No. of donors. In order to get a bonus of 300USD awarded to the top five projects with the most Facebook shares, AAI Facebook network, especially the interns worked hard to share the project on their friends’ walls.

How to Promote the Project and Reach the Funding Goal? –Other Strategies Mr.Santoli worked very hard to get donations from AAI board members and his friends from the beginning of the Campaign. Interns also contacted their family members, professors, and friends for donations. Because of established relationships, this proved to be the most effective and efficient way to get the fundraising going. The next approached adopted was to contact former interns. Out of 100 or so interns, about 10 of them responded to the and made contributions. Practically speaking, it was successful!

Donation Methods Credit Card: Visa, Master, Discover, American Express Paypal Check: needs to be mailed to globalgiving.org Gift Card

Lessons Learned and Suggestions Do not waste money on printing cards if there is no clear targets for donations. Do not Pictures : try to use pictures that focuses on particular individual and has direct eye-contact with the audience. Pictures : Upload some pictures showing office activities related to the project. For instance: after reaching a goal of $1000, team members can take a picture with a thank you sign to show appreciation to all donors. Reach out to specific individuals Ask him or her to write a blog entry Ask him or her to to write a message on your facebook page

AAI Project: Open Challenge Process The fund raising goal:$5000-$10,000 Promotion strategies: Picture: try to use pictures that focuses on particular individual and has direct eye-contact with the audience. Reach out to specific individuals Ask him or her to write a blog entry Ask him or her to to write a message on your facebook page