1 TITLE Love Yourself Investor Relations Name

2 TITLE Love Yourself Investor Relations Name

STEP 03 Trustworthy Local Agent STEP 02 Prepared Local Expert For the Market Learned more about its Business environment through a long-term experience Gained lots of skill from A Group, which is Korea's first and largest integrated fashion and retail company Broad and well-established business network as well as an affinity for latest trends in the industry STEP 01 Work Experience Achievements

4 Key Partners CostRevenue Streams Key Activities Key Sources OfferCustomer Relationship Channels Customer Segments Overview Business Structure TEXT

5 Business Model TEXT

6 Business Model TEXT

7 Overview 8000 The Number of Brands Korea Cosmetic Association Buying Power 2040 Korean Cosmetic Exports to China Korea International Trade Association 50%↑

8 Expected Sales Monthly Sales Milestone STEP 01 Work Experience TEXT FacebookTEXTOpen MarketTEXT Estimated Gross Sales by Monthly DECJANFEBMAR Ratio of Sales by Monthly DECJANFEBMAR

9 STRENGTHWEAKNESSOPPORTUNIESTHREAT INTERNAL EXTERNAL SWOT Analysis TEXT List your business: Advantages Unique and low cost resources Factors that “you can get the sale” List your business: Advantages Unique and low cost resources Factors that “you can get the sale” List your business: Advantages Unique and low cost resources Factors that “you can get the sale” List your business: Advantages Unique and low cost resources Factors that “you can get the sale”

10 South Korea TEXT Numerous Brands 8000 Brands TEXT Biotechnology High Technology TEXT Leading Beauty Trends High Level TEXT Marketing Power TEXT Market Insights

11 Cosmetic Industry Potential for growth Great Potential TEXT Buying Power High Technology TEXT Korean Wave Popular K-Beauty TEXT E-commerce TEXT Market Insights

12 TEXT Market Size TEXT Source : Forecast Sales of Premium Beauty and Personal Care

13 Market Environment 2014 Population Statics Ratio of Sales by Monthly TEXT

14 Market Environment Cosmetic Market Size TEXT Population By Age Group In 2010

15 Business Model TEXT Open Market TEXT O2O Offline Shop TEXT Procurement TEXT ETC TEXT

16 Business Model TEXT Procurement TEXT K-Cube Beauty Truck TEXT Open Market TEXT O2O Offline Shop TEXT SNS TEXT

17 OFFLINEONLINE TEXT Facebook TEXT Owned Online Shop TEXT Mobile App TEXT Business Model TEXT

18 Althea.kr Benchmarking Althea Offers Comprehensive K-Beauty Selections at the Lowest Price to the consumers and strive to introduce K-Beauty to the World OPEN Business Model Cosmetic direct buying service for Southeast Asian Revenue Model Cosmetic direct buying to Southeast Asian people Gross Sales Not yet provided officially Product Sourcing Domestic Online Cosmetic Wholesaler Marketing Not yet provided officially

19 Althea Offers Comprehensive K-Beauty Selections at the Lowest Price to the consumers and strive to introduce K-Beauty to the World OPEN Business Model Cosmetic direct buying service for Southeast Asian Revenue Model Cosmetic direct buying to Southeast Asian people Gross Sales Not yet provided officially Product Sourcing Domestic Online Cosmetic Wholesaler Marketing Not yet provided officially Althea.kr Benchmarking

20 Cash Flow TEXT

21 TEXT