Kwik-E-Korner Business Plan

I’m Snacking it

Overview 1) About the Business 2) The Market 3) Competition 4) The Management 5) Operations 6) The Accounting 7) Quiz

About the Business

The School Background:  Was founded in the 1978  The IBT program started in 2006 Current Situation:  Currently has 1350 students enrolled  Hosting the IBT program for 3 years

The Business Idea  Convenience store  Sell food items and beverages at a much more affordable price  Our products appeal to wide variety of students and faculty

The Market

Target Market  Students looking for food and beverages  At a price that is fair for them  Faculty  Foods that appeal to them  The servery does not serve

Charts

Competition

Direct Competition:  The servery  Vending machines  Hasty market Indirect Competition:  Pizzaville  Tim Horton's  McDonalds  Other restaurants

The Management

Management Goals Strategic Plans: Our business would like to sell snacks and beverages Operational Plans: we are going to have to work together as a team and co- operate will need to communicate and share ideas to improve Contingency Plans: What if the business fails or what if you have gone into too much debt? will consider it to be a learning experience

Operations

The 4 P’s Product:  Different because they will have larger portions  A lower price  Offer a larger Promotion:  2 paper ad  And a radio ad Place:  Manufacturer (various companies)  Wholesaler (Costco)  us (Kwik-E Korner)  Customer

Marketing Ads

Marketing Ad

Snacks and Price Snack Price Each Sold at Price Each Bought at Candy$1.00$0.25 Potato Chips Bag$1.00$0.25 Gum$1.00$0.50 Popcorn$1.25$0.75 Fruit$0.25$0.10 Cookies$0.75$0.20 Donuts$0.50$0.35 Samosa$0.33$0.25 Ice Cream Scoop$1.00$0.10 Popsicle$1.25$0.50 Chex Mix Bag$3.50$2.70 Sushi$1.50$0.75 Smorgasbord platter $2.00$1.00

Beverages and Prices BeveragePrice Each Sold AtPrice Each Bought At Water$1.00$0.08 Freshly Squeezed Juice$2.00$1.00 Soft Drinks$1.00$0.25 Slushie$2.00$1.00 Coffee$1.25$0.40 Tea$1.25$0.50 Hot Chocolate$1.25$0.35 Energy Drinks$1.25$0.60 Lemonade$1.25$0.50 Iced Tea$1.25$0.50

Recruiting  Place advertisements around school  outside of school will be found on bus stops and benches

Recruiting Ads

Recruiting Ad

Selection Selection:  selected based on the business’s requirements  student employees must have an average of 80 or above  have good learning skills  For non-students, the must have high school diploma  must have one year of work experience  must have a criminal check done.

Orientation and Training  Will hold workshops after school  Make sure that our employees are aware of how things work  Will learn how to handle transactions with the customer  How to prepare and serve the snacks and beverages

Attitude  Will listen to our employee’s needs  Consider their suggestions  Provide Recognition  Employee appreciation day  Employee discounts

Departures and Dismissals Departures:  Exit interviews Dismissals:  Employee is not reaching standards  3 opportunities -Verbal Warning -Written Warning -Dismissal  Coaching

Store Hours Store Hours:  Before School (7:30am- 8:15am)  Both lunches (11:08 am- 1:41 pm)  After school (3:00pm-3:30pm)

Employees Employees:  Hard working and co-operative  good verbal skills and polite  The number of people we are looking is 12  2 non-students and 10 students (5 of these students need 3 rd lunch and 5 with 4 th )  Two non students work every day  2 Student employees for each day of the week.

Accounting

Ratios 28-Sep-0928-Sep-1028-Sep-1128-Sep-1228-Sep-13 Current Assets23, , , , , Current Liabilities11, , , , , Working Capital11, , , , , Current Ratio Net Income32, , , , , Gross Profit Percentage 55.32% Rate of Return on Net Sales 28.48%34.65%38.62%41.60%43.48%

Explanation  Working capital of business is fairly high at end of the first year  By the end of the 5 th year the business has $97,641 to spend on liabilities  The current ratio fairly high by end of 1 st year  The ratio is approximately 2 which means, for every dollar of liabilities have 2 dollars in assets  By the end of the 5 th year the business has a current ratio of 22  The gross profit percentage for end of first year shows that business makes 55¢ gross profit for every dollar of sales  The rate of return slightly low but over 5 year period the rate increase from 28% to 43%

Conclusion

Will be Successful  Will be successful because we offer wide variety of snacks and beverages  affordable prices  It offers them with cheaper food than the cafeteria  Much larger portions  The large variety of snacks and beverages

Quiz

1)What kind of store will it be? a) Convenience Store b) Service Store c) Servery 2)Who is the target market? 3)What was the most popular beverage? The students and faculty Slushie

Quiz 4) What are the requirements for non-student employees? 5) What are the school hours before school? 6) How many employees will the business have? Must have 1 year of experience, high school diploma and criminal record check 7:30- 8:15 12 employees

Any Questions?