Driving Exceptional Growth in Your Major Donor Program April 29, 2015

 Learn how to drive growth in your Major Donor program  Develop an action plan to activate in your own community Session Objectives

Major Donor Growth 30.1% Growth 14.8% Growth

Major Donors - Big Slice of Campaign 2% % $20M

What do YOU do to treat your donors like gold? Brainstorm Session #1

Drivers of Success #1: Focus on Donor Experience #2: Focus on Volunteer Engagement #3: Inspiring Philanthropy Drivers of Success

#1: Focus on Donor Experience Create individualized plans for Donors Personalize communication Customize experiences for families Demonstrate impact of gift

How are you engaging YOUR volunteers? Brainstorm Session #2

#2: Focus on Volunteer Engagement Empower Volunteers Volunteer Staff Partnership Leverage their networks Major Donor Cabinet Co-Chairs Prospecting Lead Retention Lead Growth Lead

#3: Inspiring Philanthropy Recognition Program o Philanthropists Circle o Million Dollar Roundtable Special Projects Matching Opportunity

What well-known Philanthropists in YOUR community can you leverage with a matching opportunity? Brainstorm Session #3

1)Focus on Donor Experience 2)Focus on Volunteer Engagement 3)Inspiring Philanthropy What is YOUR Plan of Action?

Questions?

Karen Young – Vice President & COO Rhonda Roth – Director, Principal Gifts Thank You!