F establishing a national legislature G allowing state governments to have power H requiring that amendments be approved by the states J giving the national.

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Presentation transcript:

F establishing a national legislature G allowing state governments to have power H requiring that amendments be approved by the states J giving the national government the power to collect taxes The U. S. Constitution corrected a weakness of the Articles of Confederation by

F The decorations of the hall where the speech will be given G The location of the speaker in the room H The banner that reads “Voter Apathy” J No one came to hear the speech Analyze the cartoon below and then answer the question. How does the cartoonist make his point about voter Apathy?

Types of Campaign Advertising

MethodDefinitionCharacteristics Testimonial Endorsements from celebrities MTVBET Mudslinging “ attack ads ” Negative impression embarrassing past Transfer Positive symbols of self with negative symbols of opposition Self shaking hands, opponent in jail Card Stacking Using statistics in a one sided manner Biased

MethodDefinitionExample Plain Folks appeal to average people Everyday actions Glittering Generalities positive first impression Images of a perfect world, “ saving our schools ”, “ improving America ”, etc. Bandwagon Everyone else is doing it so you should too Group testimonials, people carrying signs in support, endorsements from big associations Contrast Ad Showing positive aspects of the candidate at the same time as negative aspects of the opponent Split screens

 Michael Steele  Ron Paul  Mike Huckabee  The One -  Joe Manchin  Herman Cain Examples

 Vernon Robinson  Mitt Romney-  Bill Clinton  Barack Obama Examples

 esults_main&playnext=1&list=PL27CCE6D83042ACEF Barack Obama esults_main&playnext=1&list=PL27CCE6D83042ACEF  - Roger Williams  Reagan  of-the-best-campaign-ads-of-2012-from-pig-pens-to-the- private-sector/2012/09/25/ed7741fa-071e-11e2-a10c- fa5a255a9258_video.html - Ads of of-the-best-campaign-ads-of-2012-from-pig-pens-to-the- private-sector/2012/09/25/ed7741fa-071e-11e2-a10c- fa5a255a9258_video.html  e-little-girl-daisy - LBJ Daisy e-little-girl-daisy Examples