Campaign for Nuclear Energy Team: Nuclear Cowboyz (NuBoyz) Michael Hartley Ben Ponto Hieu Lai Luke French

Overview  Address concerns  Propose solution  Introduce team  Outline project scope  Explain campaign topics and methods

Energy Concerns  Global increase in energy demand  The United States is highly dependent on fossil fuels  General lack of understanding and fear of nuclear power  Need for high-production, sustainable and viable energy sources  Environmental problems with other energy sources

Proposed Solution  Initiate educational and promotional campaign for nuclear power  Work to inform United States public of the benefits and advantages of nuclear power  Generate a plan to install nuclear reactors in major cities/counties throughout the country

Team Background  Highly qualified engineers who have backgrounds in working with nuclear power  Michael: Mechanical Engineer, worked at Naval Reactors from  Hieu: Mechanical Engineer, completed research in sustainable energy at MIT from  Ben: Chemical Engineer, assisted Japanese government in containment and cleanup efforts after tsunami damage in March 2011  Luke: Mechanical Engineer, worked with One Vision Partners to develop educational programs on sustainable energy from

Scope of Proposed Campaign  Phase I: Research and team building  Phase II: Campaign development  Phase III: Initiation of campaign in target medias  Phase IV: Launch of revised national campaign

Ultimate Goal  Improve public awareness of the importance of nuclear power as a viable, safe, and sustainable energy source  Construction of nuclear reactors throughout country with public and governmental support

Historical Analysis  Examine lessons learned from mistakes and crises related to nuclear power  Chernobyl, Three Mile Island, Fukushima  Analyze success of United States Navy’s nuclear power program  Research origins of nuclear power as commercialized energy source

Technical Analysis  Develop basic schematics that can be shown to general public  Conduct fundamental energy and thermodynamic analysis on current reactor designs  Present findings in format suitable to target audience

Economical Analysis  Analysis of costs surrounding installation and operation of reactors  Explain economical advantages of nuclear power as compared to other energy sources  Research cost-saving methods and develop installation budget

Sustainability Analysis  Examine safety of nuclear power  Analyze impacts on environment  Discuss waste management  Research methods to improve sustainability and operational safety

Methods of Communication  Social media  Classroom seminars  Town hall, grass root movements  Television advertisements  Congressional hearings

Proposal Summary  Problem: The U.S. needs more viable, sustainable energy sources  Solution: Install nuclear power plants throughout the country  Initiate national campaign to raise awareness and support

Questions?