MBA Insights The Top Five Things that Information Pros Need to Know about Business Students Kyle Naff Former Business Librarian Current MBA Candidate, Class of Special Libraries Association Annual Conference - Vancouver, BC, Canada
About Me Graduated from University of Illinois with BA in Spanish in 2004 and MSLIS in 2006 Spent seven years as reference & instruction librarian and liaison to College of Business & Economics at the University of Wisconsin-Whitewater Started the full-time MBA program at the Wisconsin School of Business in the A.C. Nielsen Center for Marketing Research in August 2013
Words to Describe MBA Students
Insight #1 MBA students are scheduled to the MAX.
Insight #2 MBA students don’t do anything alone.
Insight #3 MBA students are diverse, and that diversity will only continue to expand.
Insight #4 MBA students don’t have to research.
Insight #5 MBA students CARE about research.
Implications? Reach students outside of the classroom. Partner with the student services offices, especially those relating to careers. Look at student organizations as a possible ally in getting students’ attention.
Questions? Thank you!