Karl Marx & Commodity Fetishism. Karl Marx The Communist Manifesto Claimed by # of disciplines Macro-level theory of human evolution Economic determinism.

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Presentation transcript:

Karl Marx & Commodity Fetishism

Karl Marx The Communist Manifesto Claimed by # of disciplines Macro-level theory of human evolution Economic determinism Industrial Revolution as turning point ¤

Key points of Commodity Fetishism? Commodity= product produced to earn profit v. using it for its utility What you get in exchange for your labor v. what you get for what you produced Laborers don’t earn profit, just a wage Real value of product obscured i.e., the work that goes into it Capitalist market determines value of labor Changed with IR Mode of production Values quantitative over qualitative labor Moves object from having utility value to a ‘social hieroglyphic’ ¤

Consequences of Commodity Fetishism Work = way to consume stuff Affects social relations Job used to determine place in society People disconnected Producer not vested in end product beyond earning wages Consumer not vested in producer Hidden costs behind product Human, env. costs Should influence the price of the product Challenge: Rethink role as consumers ¤

Music & Dance Music Videos Nothing but Flowers -Talking Heads (1988) Nothing but Flowers Blue Sky Mine- Midnight Oil (1990) Blue Sky Mine Song Little Boxes – Malvina Reynolds (1962) Little Boxes Dance Tear of the Clouds - Choreographed by Rebecca Kelly (1989) Tear of the Clouds ¤

Art Installations Frank Buckley Frank's €1 BILLION Home: Entryway ( ) Frank's €1 BILLION Home: Entryway Frank's €1 BILLION Home: Kitchen Frank's €1 BILLION Home: Living Room

Scrapheap Services Michael Landy (1995) A prosperous society depends upon a minority of people being discarded We make people black-spots a thing of the past … Help us to help you dispose of people who no longer play a useful role in life … …Scrapheap Services' ultimate goals: to rid society of all its ills, so giving you a better quality of life … The Vulture cuts through people instantly, leaving them torn apart … ‘We leave the scum with no place to hide'

The Floating Pavilion: Venice & TuvaluThe Floating Pavilion: Venice & Tuvalu, Vincent Huang (2015)

(2012)

Prosperity How are these political issues evident in Enemy and/or The Lorax? Tyranny of the majority Role of government Justice Truth Greed, avarice Capitalism Materialism Censorship of the media

Prosperity & Commodity Fetishism How are the arts from this section a comment on commodity fetishism? 1.Nothing but Flowers, Talking Heads (1988) 2.Blue Sky Mine, Midnight Oil (1990) 3.Little Boxes, Malvina Reynolds (1962) 4.Tear of the Clouds, Chor. by Rebecca Kelly (1989) 5.€1 BILLION Home, Frank Buckley ( ) 6. Scrapheap Services, Michael Landy (1995) 7. The Floating Pavilion: Venice & Tuvalu and Oil Soaked Polar Bear, Vincent Huang (2015) 8.An Enemy of the People, Henrik Ibsen (1882) 9.The Lorax, Dr. Seuss (1972)

Commodity Fetishism AttributeArtwork Real value obscured -i.e., work that goes in it) Nothing but Flowers Blue Sky Mine Little Boxes €1 BILLION Home Scrapheap Services The Floating Pavilion; Oil Soaked Polar Bear An Enemy of the People The Lorax; watch thiswatch this Tear of the Clouds Capitalist market is mode of production -What gets made, how, why -Cogs in the system Work is way to consume stuff People are disconnected -Producer from consumer distanced Hidden costs to humans and environment