Hospital Campaign Learning Series Webinar January 21, 2015 Maria Moreno, Hospital Services Manager, NJ Sharing Network

The Challenge Encouraged a healthy competition between hospitals to get them motivated Reviewed scorecard to see what my “asks” would be of my hospitals and who I would need to work with to achieve them Brought up the challenge EVERY chance I had Kept my hospitals excited and engaged Set goal for of earning certificates for my hospitals

Keeping your hospitals engaged 570!!  ed main contacts monthly with progress  Presented slide or discussed progress at all meetings

Relationships with Critical Care  SICU Committee Meeting  Chair’s Committee Meeting  Trauma Staff Meeting  Intermediate/Step-Down Unit’s (3N) monthly meeting  Quarterly Trauma Systems Performance Improvement Meeting  Donor Council  Hold a program w/donor family members  Bioethics Grand Rounds  Schwarz Rounds  Present at departmental and physician meetings

 Monthly RN Orientation  HUMC Transplant Symposium  Palliative Care EOL Conference  Bioethics Grand Rounds  Include donation education in new employee orientation  NJ Sharing Network registry table Hospital-wide Participation

 HUMC Twitter and Facebook posts 97 likes!!  Twitter post was retweeted twice and favorited 3 times including the Rose Parade’s Twitter page!  Facebook post received 97 likes  Rose Dedication  Use social media sites to encourage registration

Maximizing the opportunity/Rose Dedication  Goal of 100% for CEO Rose dedications  NJSN took pictures with each CEO, framed them and gifted them as momentos  HSMs bring along donor families/recipients to rose dedications  Present certificate at high level meetings

Certificate Presentation