The information of SKP ______ 第六小组

Log and implication, slogan Log and sloganImplication

Chairman of SKP

 Seow Khim Polythelene Co Pte Ltd. (SKP) was founded on January 1979 and incorporated during the year Since then, it has grown to be a company that has revolutionized the plastics disposable packaging industry, and greatly impacted the food and beverage industry in Singapore. SKP is the largest supplier of disposable plastic packaging in the local market, commanding 70% of the market share. Three main product lines

 SKP is the largest supplier of disposable plastic packaging in the local market, commanding 70% of the market share. Status in market and market share

 In today’s fast-paced environment, our products help create needed convenience for consumers. Our customers include popular and established restaurants, fast food chains, coffee shops, supermarkets, coffee-clubs, and food courts around the island. SKP has 46 outlets island-wide in Singapore to date. Main customers

Enterprise Scale  Size of facilities : It has 240,000 sq. ft. of facilities.  Figure of retails : SKP has 46 outlets island- wide in Singapore to date. Main branches :

 SKP also possess a well established and wide business network overseas that sp ans across 4 continents. The markets inc lude USA, United Kingdom, Australia, J apan, Europe, Brunei, Middle East and Korea, etc. Overseas market

 SKP is fully computerised in all its administrative and i nventory control functions. The company spent more than S$1 million on its computer system. The customiz ed network system is linked to all departments for be tter integration, command and control. This investme nt has resulted in greater efficiency in the workforce. The huge investments in technology were made with the consumers' needs foremost in mind. While SKP in creased their competiveness in the market with spee d and quantity, the company also meticulously paid at tention to detail. SKP’s investment in technology

The international code  Singapore:65  China:86  USA:1  UK:44  Hong Kong:852  Japan:81  Taiwan:886  Australia:61  Korea:82

-Evolving store concepts: Growing, optimizing and developing an innovative, distinctive and conveniently located network of stores that meets the constantly changing demands of the modern consumer -Talent development: Recruiting & developing exceptional service staff -Brand building -Employing the franchising model for future growth Mission

 We are always looking to recruit and develop exceptional service staff that delivers SKP’s brand of service. Recruitment Plan

 Comparing with other similar corporations, SKP owns many competitive strength as follows:  1.The composition of the management is excellent.  2.Three main product lines work effective.  3.SKP is the largest supplier of disposable plastic packaging in the local market commanding 70% of the market share.  4.SKP owns a fixed number of stable consumer groups.  5.The oversea market of SKP is broad.  6.SKP owns modern and advance technique as it invested a lot in technology. A summary of Competitive Strengths of SKP