Dr. Samuel Marcos Pablos, CARTIF Foundation, Spain

12/06/2013 Brussels2

 SandS results commercial value: new business model in the field of household appliances  May be exported to other commercial fields  Dissemination plan shall focus on: ◦ Target groups (business & academia) ◦ Dissemination activities & tools ◦ Scientific results of the project ◦ Specific metrics for efficiency 7/05/2013 FIA Dublin3

 Appliance users ◦ Use recipes on their appliances & ◦ Contribute to recipe production => development kit  Appliance manufacturers ◦ Reluctant to open their appliances to 3 rd parties ◦ Dissemination effort is necessary  Retailers ◦ May want to assume a more technically qualified role  Broadband carriers ◦ Provide a complete solution based on DSL connection 7/05/2013 FIA Dublin4

 Project logo & tools (templates for reports, etc.)  Project brochure & flyer  Project website ◦ Project info (objectives, consortium, etc.) ◦ Public results & deliverables ◦ News, events, articles ◦ Links to related platforms & partners websites ◦ Links to Social Network Services (SNS)  Facebook:  Youtube:  RSS:  Media (tech. sections in newspapers, online portals, etc.)  Multimedia  Awards to young people to operate as pro-sumer (DG CNET) 7/05/2013 FIA Dublin5

 Already published papers:  Workshops: ◦ Future Internet Assembly (FIA) in Dublin, Ireland (May ) ◦ IoT-SoS in Madrid, Spain (June )  Seminars: ◦ Boecillo, Spain (CARTIF) -> mockup (stakeholders, experts, FIRE facilities managers & DG research representatives) ◦ Ghent (vast public) 7/05/2013 FIA Dublin6

 Industrial dissemination: ◦ Collectively, press conferences inviting goods companies to promote the project ◦ GORE: IFA (Berlin), fair for household appliances ◦ CARTIF: dissemination through its contacts in numerous companies in Spain ◦ LBL: expositions related to sensor networks and DIY fairs (Etopia, Arduino Barcamp, Techchop, Marker Faire, OSHWCon)  Initial exploitation plan: ◦ Online & offline channels for marketing campaign ◦ Focus on appliance users & industrial actors 7/05/2013 FIA Dublin7

 Standarized form for partners’ dissemination activities  Quality indicators (general): ◦ References in press ◦ Web site impact (number of accesses feedbacks, downloads) ◦ Website traffic & marketing effectiveness (Google Analytics). ◦ Number of events (conferences, workshops, promotional activities) ◦ Cooperation with other projects ◦ Number of papers accepted for publication  Quality indicators (SandS – specific): ◦ Cooperatio with other FIRE projects and wider frameworks ◦ Number of pioneering users of Sands ◦ Number of Eahouker Social Networks members ◦ Number of new recipes or adaptations of existing ones ◦ Recipes depending on the integration of SandS as a meta SNS platform 7/05/2013 FIA Dublin8

12/06/2013 Brussels9  Drupal 7 CMF (GNU, PHP)  Administrator: UNIMI  Easy to extend and add new functionalities  All documents are publicly readable -> restrictions for uploading  Firewall + daily backup of the site for security (

7/05/2013 FIA Dublin10