Thoughts for a complementary view to the Classic Economic Mindset Peter Bretscher © 2012 www.bengin.com www.insede.org Google+

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Presentation transcript:

Thoughts for a complementary view to the Classic Economic Mindset Peter Bretscher © Google+

Documents are part of «Business Engineering Systems», registered Copyright TXu Consulting license No. CG (for enduser). (Attendees ickc June 12, 2012) Updates and further information see:

Agenda Peter Bretscher Practical need for model that integrates intangibles Findings & Project 3 Levels of Enterprise Values, Visuals & Framework beyond Smith & Co Links

PETER BRETSCHER, PRACTICAL NEED FOR MODEL THAT INTEGRATES INTANGIBLES

Professional Mechanician (Handwork) Professional Engineer (Mindwork) (R&D, Production, Marketing, IP-Rights, transdisciplinary trouble-shooting, special tasks....) between real live and (business) theory Technology & Knowhow Transfer - no books, no theory, no best practise need for inventing a model realize TTransfer (one that includes knowledge and other intangibles)

Obstacles – why? World 1 World 2 World 3 real reality experienced reality explained reality

FINDINGS & PROJECT

1. Bottom up structuring reality, 3D-Models 2. Metrics that enables quantifying subjective dimension of value

Economic theory is a product, a tool that no longer fits the needs. Task Develop a new theory from bottom up that includes (tangible and intangible assets) and that makes subjective valuation quantifyable. Huge preliminary work 3D Models, 300 GB Registered Copyright INSEDE (open) Institute for Sustainable Economic Development

3 LEVELS OF ENTERPRISE

Primary-Resources

VALUES, VISUALS & FRAMEWORK BEYOND SMITH & CO Vector Type 1

4 cluster X – axis Y – axis

VALUES, VISUALS & FRAMEWORK BEYOND SMITH & CO Vector Type 2

WHAT TO MAKE WITH POTENTIAL

FURTHER LINKS

English spoken Ineteconomics.org Rob Johnson

Questions? Thank You

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