Propaganda: An extreme form of persuasion for the purpose of getting people to do certain things or think a certain way. Propaganda appeals to emotions.

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Presentation transcript:

Propaganda: An extreme form of persuasion for the purpose of getting people to do certain things or think a certain way. Propaganda appeals to emotions rather than to intellect, and many times, only one side of a situation is presented.

 An appeal for others to “ join the crowd” in order to be on the “winning side”

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 A famous person endorses a product, person, or idea.

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 Presenting only the positive information and leaving out anything that may be negative.

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 Emotionally appealing words or images are used to describe a product or idea, but no evidence is given to support it.

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 The use of words that have negative connotation towards opposing products.

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 The use of common, ordinary people to promote a product.

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 The use of gimmicks, rebates, free toys, etc. to promote and sell a product.

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 The use of humor, something sad, repetition, and jingles etc. to get your attention and remember a product.

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 Uses your feelings about one thing to get you to feel the same way about another thing. It can either use a positive image to get you to like something or a negative image to get you to not like something.