WDC of Seattle-King County and enterpriseSeattle: Washington Economic Development Association 2011 Spring/Summer Conference June 15, 2011 Collaborating for Industry Cluster Analysis and Development

Relationship - Background Formal Partnership –Board and executive committee seats –Grant execution and project partnerships –Service delivery to client companies Informal Partnership –Information sharing –Board member/community leader sharing –Champion for each other’s mission and organization

Diving Deeper into Our Economy Opportunity and Challenge: Puget Sound Regional Economic Strategy-Prosperity Partnership

A Two-Pronged Approach Prosperity Partnership & the Regional Economic Strategy PROSPERITY PARTNERSHIP ACCOMPLISHMENTS NEW REGIONAL ECONOMIC STRATEGY FEEDBACK AND SUGGESTIONS

Understand Our Niche Expertise within Industry Clusters Make Connections with the Companies within those Niche Clusters Assist in the Success of these Companies Diving Deeper: Our Economy Serving the mission of both organizations

Diving Deeper: Our Economy Interactive Media Analysis Convened a sector panel, developed a career map and a plan to meet long-term cluster workforce needs. Competitive market comparisons for interactive media Serving the industry: Academy of Interactive Entertainment

Interactive Media Career Map

Fashion and Apparel Analysis Jointly funded analysis identified: Industry cluster impacts and strengths Workforce needs and occupations Emerging trends in apparel technology Industry cluster recommendations for growth Diving Deeper: Our Economy

Financial Services Analysis Jointly funded analysis identifying: Size and impact of the cluster in our state Subsectors that make up the cluster Opportunities to influence industry’s growth Workforce opportunities and challenges Diving Deeper: Our Economy

Program Data Results Interactive Media career map Strategic market intelligence gathered—we know our value proposition Understand gaps between jobseeker skills and employer needs Specific recruitment successes (AIE)

How-to and Lessons Learned Quantitative and qualitative Analysis, not a study Look for what makes your economy unique Bring in other partners to help fund Hold an event to announce the findings and generate media attention Just the beginning

Data driven Serving multiple purposes Leveraging each organization’s strengths for the benefit of both The Value of this Collaborative Approach to Understanding our Economy

What Is Next Prosperity Partnership Update Industry cluster activity Industry support Cross-sector collaboration and skills evaluation

Contact us! Marléna Sessions, CEO Jeff Marcell, President/CEO