Automated Drive: A Reality Check Doug Patton Executive Vice President & Chief Technology Officer DENSO International America, Inc. June 18, 2015.

Slides:



Advertisements
Similar presentations
VaShIST Tecnologies.
Advertisements

Connected Vehicle Technology Be Connected. Be Safe. Be Green © DENSO International America, Inc. All rights reserved. Roger Berg Vice President Wireless.
© Ricardo plc 2012 Eric Chan, Ricardo UK Ltd 21 st October 2012 SARTRE Demonstration System The research leading to these results.
Edmunds Safety Conference: Truly Safe? Panel: Myth: Drivers are in Control Roger Berg Vice President, Wireless Technologies DENSO International America,
DENSO Organization.
Autonomous Vehicles in California Stephanie Dougherty California DMV
Business Areas. Develop and manufacture gasoline/diesel engine management systems and components, hybrid/electric vehicle management system and components,
Advanced Powertrain Forum Management Briefing Seminars Aug. 2, 2011 Doug Patton, Senior Vice President, Engineering Division DENSO International America.
Since March, 2002, Felix Vaquez has managed the company's strategy to tightly integrate builders with their respective supply chains, to ensure robust.
Autonomous Vehicles in California Bernard Soriano and Stephanie Dougherty.
Advancing Safety Through Innovation University Transportation Centers Safety Summit March 19-20, 2015 Jeffrey Onizuk Intelligent Transportation System.
The Next Generation HMI
NEXTRANS Center Inaugural Summit Exploring Partnerships for Innovative Transportation Solutions Purdue University May 5, 2008 Harry Voccola Senior Vice.
Safety All The Time Oyuki Ogawa Executive Vice President DENSO CORPORATION.
FCC Broadband Workshop: Energy, Environment, and Transportation August 25, 2009 Sheryl J. Wilkerson, President WILLOW, LLC.
V ehicle I nfrastructure I ntegration Jeffrey F. Paniati Associate Administrator for Operations and Acting Program Manager for ITS Joint Program Office.
Automotive Analysis Division “Focus on the Future” UM Automotive Research Conferences WELCOME! Bruce M. Belzowski Assistant Research Scientist Automotive.
Mike Schagrin US Department of Transportation ITS Joint Program Office IntelliDrive Safety Program Overview.
The Fully Networked Car Geneva, 4-5 March Ubiquitous connectivity to improve urban mobility Hermann Meyer ERTICO.
2005 ITS Georgia Annual Meeting 1 MDOT VII Vision and Test Bed Plan States and OEM’s Working Together Gregory D. Krueger, P.E. MDOT ITS Program Manager.
Advanced Automotive Safety Systems Industry Trends and Initiatives ACAMP Seminar Series: Advanced Embedded Systems – Sep 09, 2015.
DENSO’s Global Strategy NAIAS 2013 Investors Conference January 16, 2013 Hikaru Sugi Senior Executive Director of DENSO CORPORATION President & CEO of.
Vehicle Infrastructure Energy Infrastructure Information Infrastructure Transportation Infrastructure Human Operator A Central Theme: Systems.
STEM Crisis in the Auto Industry Doug Patton Executive Vice President, Engineering DENSO International America, Inc. President, DENSO North America Foundation.
The Autonomous Vehicle Race
International Telecommunication Union The Fully Networked Car Geneva, 3-4 March 2010 Technical session 5: Electric vehicles and Climate Change Enabling.
1 National Highway Traffic Safety Administration An Overview of NHTSAs Vehicle Safety Research Priorities Nathaniel Beuse Associate Administrator, Vehicle.
What is HMI today? Doug Patton Chief Technology Officer,
B. RAMMAMURTHY Connected Vehicle Technology 6/6/2014 cse651 1.
Educating Technicians for the World of Electrified Vehicles Doug Fertuck Michigan Electric Vehicle Show and Rally June 7, 2014.
IDB-1394 Real-Time System Lab. Mar Contents TELEMATICS IVN (In-Vehicle Network) Technical Trend of IVN IDB-1394 IDB-1394 Vs. MOST 1.
Engineering College, Tuwa. Design Engineering 1 - B  Guided by, SUBMITTED BY, PRAGNESH PATEL SHAH HETAXI ( ) RAJPUT VIVEK ( ) SOLANKI.
A global player in the automotive industry
Vehicle Intelligence Systems Market by Advanced Driver Assistance & Monitoring
Global Worldwide Connected Cars Market “Global Connected Cars Market, By Technology (2G, 3G, 4G, GNSS), By Connectivity (Embedded, Integrated, Tethered),
NA Market: Sales and Production Footprint
Business Areas Information Source DNJP Corporate Slides (PPT),
Automated Drive: A Reality Check
Information & Safety Systems
GENIVI Fall AMM at Seoul Preparation for Autonomous Driving era
Connected Vehicle Technology
CYBERSECURITY FOR AUTONOMOUS VEHICLES
Automotive HVAC Market Insights
Automotive Electronics Market Share
ADAS Market – Global Forecast to 2025.
Automotive Relay Market by Type (PCB, Plug-In, High Volt, Protective, Time), Load & Application (Door Lock, Power Window, Sunroof,
Automotive RADAR Market by Range Type, Application, Frequency, Vehicle Type, and Region - Global Forecast to 2021.
Vehicle Electrification Market worth Billion USD by 2022.
Vehicle Electrification Market by Product (Start- Stop, PTC, EPS, Electric Air-Conditioner, ISG, Starter Motor, Alternator, Actuator,
Automotive Relay Market by Type (PCB, Plug-In, High Volt, Protective, Time), Load & Application (Door Lock, Power Window, Sunroof,
Global Automotive ACC System Market : Trends, Forecast, and Opportunity Analysis 1.
Automotive Closure Market for EV & ICE by Application (Power- Window, Sunroof, Tailgate, Convertible Roof, Sliding Door, and.
Automotive Relay Market by Type (PCB, Plug-In, High Volt, Protective, Time), Load & Application (Door Lock, Power Window, Sunroof,
Global Automotive Electronic Control Unit Market Report : Trends, Forecast and Competitive Analysis 1.
Global Automotive Parking Assistance System Market Report : Trends, Forecast and Competitive Analysis 1.
SMT (Surface Mount Technology) Process Engineer (M/F)
Self Driving Car Market Self Driving Car Market.
Self Driving Car Market Self Driving Car Market.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Vehicle Anti-Theft System Market predicted to grow exponentially by 2025:
Global megatrends (relevant for our business)
ENabling SafE Multi-Brand Platooning for Europe
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Fuel Cell Market size worth $25.5bn by 2024 Trailer Assist System Market.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Fuel Cell Market size worth $25.5bn by 2024 Automotive End-point Authentication.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Fuel Cell Market size worth $25.5bn by 2024 In-Vehicle Connectivity Market.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Automotive Night Vision System Market to surpass $4.5 Bn by 2025: Global.
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Fuel Cell Market size worth $25.5bn by 2024 Connected Trucks Market is.
Automotive Cybersecurity Market Outlook by Vehicle, Network Topology, Application, Geographical Outlook, Growth, and Demand Forecast,
©2018 Graphical Research. All rights reserved. Asia Pacific Autonomous Cars Market Analysis And Segment Forecasts To 2024: Graphical.
Connected Truck Market by Range, Service, Component, Communication, Vehicle, Geography and Forecast by
© 2016 Global Market Insights, Inc. USA. All Rights Reserved Global Cellular Vehicle-to-Everything (C-V2X) Market to cross $800 Mn by.
Presentation transcript:

Automated Drive: A Reality Check Doug Patton Executive Vice President & Chief Technology Officer DENSO International America, Inc. June 18, 2015

Automated Drive Technology ALL the time. Technology has to work Every time. 100 percent of the time. And in ALL conditions. 99 percent of the time is [ NOT an option ]

Automated Drive Obstacles There are three basic obstacles: 1) Address the Technology challenges 2) Consumer acceptance, which is easier said than done 3) Address liability/ litigation issues, some of which are ethical issues []

Focusing on the Human Element will be critical as we move to Automated Vehicles Must Focus on the Human Element

Who is DENSO? Global Supplier of Advanced Automotive Technology, Systems and Components with $35.9 Billion in Sales (As of March 31, 2015) Systems Provider Powertrain Control System Engine management system, Gasoline direct injection, Hybrid components, Starter, Alternator, etc. Thermal Systems Heating Ventilation Air Conditioning (HVAC), Compressor, Heat exchangers, Battery thermal management, etc. Information & Communications Systems Instrument cluster, Head-up display, Human machine interface technologies, Horn, Keyless entry, Wireless phone charger, etc. Driving Control & Safety Systems Passive safety technologies, Airbag sensing system, Active safety technologies, Traction control system, Antilock braking system, etc.

Automated Connected Vehicle Environment Millimeter-Wave Radar Image Sensor Sonar HUD DCM Cockpit System V2X Onboard Unit Navigation V2X CloudSatellite

SAE Definition of Autonomous Drive No controlFull control SAE Level 0 No Automation SAE Level 1 Driver Assistance Ex: ACC SAE Level 2 Partial Automation Ex: ACC SAE Level 3 Conditional Automation (Driver in the loop) SAE Level 4 High Automation Ex: Normal Dynamic Driving SAE Level 5 Full Automation Ex: All Weather Dynamic Driving Levels 4 & 5 are challenging OEM evolution towards autonomous vehicles Human like Artificial Intelligence

Driver in/out of the Loop Manual Control Vehicle moving into Automated Vehicle mode Driver in/out of the Loop Vehicle moving OUT of AV mode

HMI Systems Approach: Driver Environment The Driver’s Physical Condition Stress Level Habits Mood

HMI Technology to Support Automated Drive Remote Security Wireless Charger Dedication Communication Module (DCM) Vehicle-to-Vehicle & Vehicle-to-Infrastructure Unit Outside Environment Sensors HMI Manager Center Information Display Center Panel Connectivity Head-up Display Cluster Driver Status System Haptic Controls Gesture Technology Voice Recognition Other Hands-Free Solutions HMI Manager will help achieve Autonomous Drive 360 o situational awareness using technology to understand environment inside and outside of vehicle

HMI Technology to Support Automated Drive Remote Security Wireless Charger Dedication Communication Module (DCM) Vehicle-to-Vehicle & Vehicle-to-Infrastructure Unit Outside Environment Sensors HMI Manager Center Information Display Center Panel Connectivity Head-up Display Cluster Driver Status System Haptic Controls Gesture Technology Voice Recognition Other Hands-Free Solutions HMI Manager will help achieve Autonomous Drive HMI Manager will help achieve Autonomous Drive 360 o situational awareness using technology to understand environment inside and outside of vehicle

Goal: To develop HMI manager product that anticipates drivers needs DENSO created Elevate Lab to better understand Driver Workload/Attention Understanding Driver Workload/Attention

Consortium Workload GOAL: To establish a common methodology to measure driver workload/attention Members Include: Honda, Subaru and Jaguar Land Rover, DENSO, MIT AgeLab, Touchstone Evaluations Attention

Job of Human Machine Interface Manager Seamless Relationship with the Machine is Necessary for Customer Acceptance

Automated Connected Vehicle Environment Millimeter-Wave Radar Image Sensor Sonar HUD DCM Cockpit System V2X Onboard Unit Navigation V2X CloudSatellite

V2X Will Happen First Vehicle-to-Vehicle, Vehicle-to-Infrastructure, Vehicle-to-Pedestrian Real-time information beyond line of sight o DENSO has been working on V2X technology since 2003 o Enabling communications from the vehicle to neighboring vehicles, infrastructure and pedestrians

V2X Will Happen First Impact of Market Share with V2X equipped vehicles 6.0% 5.0% 4.0% 3.0% 2.0% 1.0% 0.0% 0% % Market Share of V2V enabled Vehicles % vehicles involved in Incidents 10%20%30%40%50% Kattan, M. F. (2010). Evaluating the Potential Benefits of Vehicle to Vehicle Communication (V2V) under Incident Conditions in PARAMICS Model. cvt-project.ir. Calgary, Canada: Department of Civil Engineering, University of Calgary.

Cyber Security Automotive Consortium For Embedded Security Automotive Information Sharing and Analysis Center (ISAC) Implementing Internal Processes

Collaboration Collaboration between Industry, Academia and Government is required for successful Full Autonomous Vehicle implementation through common issue resolution. PARTNERSHIPS Automakers Industry Government Academia BUSINESSES Suppliers

MDOT partners with GM, Ford and MTC on country's largest deployment of connected and AD and highway technologies MTC Founders OEM Ford Motor Co. General Motors Co. Toyota Motor Co. Honda Motor Co., Ltd Nissan Motor Co., Ltd Tier-1 DENSO Corporation Delphi Automotive PLC Robert Bosch LLC Non-Automotive Qualcomm Verizon State Farm Automobile Xerox Corp. Iteris, Inc. Collaboration Michigan Technology Center

Conclusion A Seamless Experience Is Going to Take Time

Thank You