SUITCASE RECRUITING How in the “WORLD” are we supposed to accomplish this?
Are we ready for this? Do we have the resources? Budget – travel costs International promotional materials International brochure Website – online application Time and budget to follow up Services to support enrolled students Are we in it for the long term?
Where in the world should we go? Market trends Open Doors -
Examine your current population Referrals and recommendations Connections Church affiliations Overseas programs Partner or sister schools
In a group or on my own? Group Travel Arrangements already made Exposure to more students and advisors Benefits from networking with colleagues Individual Travel Get to plan your own schedule Go at your own pace More individual time with students Costs???
How do I choose a tour? Where do you want to go? What are your priorities? School visits Fairs Counselor contacts Graduate vs. undergraduate students
What type of schools are represented on the tour? What is the cost? Everything included Fair only
U.S.A. Study Fairs around the World Imagine Study USAImagine Study USA, Mexico CityNovember 11-14, 2004 Caribbean College Fairs, DominicaNovember 13, 2004 a2 International Education Fairsa2 International Education Fairs, IstanbulNovember 20-21, 2004 MasterMatch, via Scope on the GlobeMasterMatch, via Scope on the Globe, UtrechtJanuary 25, 2005 The MBA Tour, New DelhiJanuary 26, 2005 Linden Educational TourLinden Educational Tour, MumbaiFebruary 19, 2005 U.S. Educational Group FairU.S. Educational Group Fair, CairoFebruary 19-20, 2005 AACC Recruitment Fairs: Hong KongFebruary 2, 2005 EXPO Latin America Road ShowMarch 2, 2005
Are there options closer to home? Embassy Visits Linden Washington Program Individual or small-group visits Backyard Recruiting Community Colleges ESL Centers NAFSA Conference – Seattle, May 2005 Networking with OSEAS
How did we do? Develop tracking system for applications and enrollment Evaluate contacts Continue to gauge market Give it time!!! 3 –5 year rule
Thank you and Good Luck!!