Mgt 425 Introduction-1 Introduction Emeric Solymossy –Pronounced: Shoi moshi –aka: “Dr. E ” Availability / Accessibility –Office Hours: Mondays: 10:00 am - 12:00 pm Tuesdays, 2:00 pm - 3:30 pm Wednesdays, 5:30 pm - 6:30 pm. By appointment
Mgt 425 Introduction-2 Course Introduction Course Material –Syllabus –Text Book (2) Managerial Research Research Methods for Business –Power Point presentations: –Writing guides / writing lab Elements of the Course
Mgt 425 Introduction-3 Goals $ Accurate Information Cost EffectiveInformed Management Time and Cost Perfect Information Balanced Management Research
Mgt 425 Introduction-4 Research is like Baseball
Mgt 425 Introduction-5 Research is like Baseball Right Question
Mgt 425 Introduction-6 Research is like Baseball Right Sample
Mgt 425 Introduction-7 Research is like Baseball Good Data
Mgt 425 Introduction-8
Mgt 425 Introduction-9 Course Topics Right Question –Understanding Management Issues –Knowing current state of knowledge –Problem identification Right Sample –Sampling Techniques –Issues of reliability Good Data –Data collection methodology –Issues of sufficiency –Issues of validity Valid Interpretation & Presentation –Issues of Bias
Mgt 425 Introduction-10 Applied Project 1.Problem Definition and research design Including literature review & summary 2.Data collection methodology Including forms and sampling plan 3.Data analysis and interpretation 4.Presentation of results
Mgt 425 Introduction-11 Weekly Articles Reviews Minimum of 2, possibly more –Called on at random and my discretion! –Oral presentation only (no write-up) Maximum 2 minutes! –Summarize the article (30 seconds) »(do NOT read the article) –Why you chose that article (15 seconds) –Do you, or do you not agree (30 seconds) –How does this apply? (30 seconds)
Mgt 425 Introduction-12 Weekly Article Economist Magazine “Accuracy is addictive” –Begins with justification “people have always wanted to know where they are and where they’re going.” –Inception of the “need” being the Cold War (Sputnik) and the creation of a global positioning system (1957) –Distribution of the technology facilitated by awareness (Gulf War) in 90s –Discussion of how GPS works (shift in radio frequencies)
Mgt 425 Introduction-13 Why this article? –Discusses application of two different theories –Einstein’s theory of relativity (1905) and –Rabi’s magnetic resonance (1944) The premise / implications –Pragmatic appeal to relativists Relevance? –Indications of role of research –Conversion of theoretical research –Time lag (3 generations!)