Corporate Social Responsibility Accenture Slovakia Jozef Kokoška

Copyright © 2013 Accenture All rights reserved What is CSR 2. CSR at Accenture 3. Case Study / Homework Agenda

Copyright © 2013 Accenture All rights reserved. 3 CSR = how companies manage the business processes to produce an overall positive impact on society What is Corporate Social Responsibility

Copyright © 2013 Accenture All rights reserved. 4 “Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large” (*) Traditionally in the United States, CSR has been defined much more in terms of a philanthropic model (Corporate Philanthropy) The European model is much more focused on operating the core business in a socially responsible way also called – corporate conscience, – corporate citizenship – responsible business (*) Taken from: The World Business Council for Sustainable Development in its publication Making Good Business Sense by Lord Holme and Richard Watts, used the following definition Other definitions of CSR

Copyright © 2013 Accenture All rights reserved. 5 Businesses are owned by their shareholders - money spent on CSR by managers is theft of the rightful property of the owners The most effective business leaders don't waste time with this stuff Our company is too busy surviving hard times to do this. We can't afford to take our eye off the ball - we have to focus on core business It's the responsibility of the politicians to deal with all this stuff. It's not our role to get involved Corporations don't really care - they're just out to screw the poor and the environment to make their obscene profits Arguments against CSR

Copyright © 2013 Accenture All rights reserved. 6 Ethical behavior is profitable Source: Ethisphere.com, 2011

Copyright © 2013 Accenture All rights reserved What is CSR 2. CSR at Accenture 3. Case Study / Homework Agenda

8 Copyright © 2015 Accenture All rights reserved. 8 Skills to Succeed advances employment and economic opportunity worldwide. Through Skills to Succeed, we have equipped more than 800,000 people with the skills to get a job or build a business – more than three times the original goal we announced in 2010.

9 Copyright © 2015 Accenture All rights reserved. 9 We are committed to reducing our environmental impact. We reduced our carbon emissions per employee by more than 43% in FY2014 against our FY2007 baseline.

10 Copyright © 2015 Accenture All rights reserved. 10 Corporate Citizenship recognition Included on CDP’s S&P 500 Climate Performance Leadership Index for the first time (2014) Corporate Responsibility Magazine Best Corporate Citizens Ethisphere - World’s Most Ethical Companies FTSE4Good Global Index Dow Jones Sustainability Index 11 consecutive years listed 8 7

Copyright © 2013 Accenture All rights reserved. 11 Examples of Projects through Employees’ Grant Program

Copyright © 2013 Accenture All rights reserved. 12 Pro bono marathon / Volunteering – Our city

Copyright © 2013 Accenture All rights reserved. 13 Examples of Projects through Employees’ Grant Program / In Kind activities / hardware donation

Copyright © 2013 Accenture All rights reserved. 14 Strategic project “Teach for Slovakia” – part of Teach for All global program

Copyright © 2013 Accenture All rights reserved. 15 Accenture is part of the Fund for Transparent / Business Leaders Forum, Engage group and Business platform Heart of Slovakia

Copyright © 2013 Accenture All rights reserved. 16 Our brand value has nearly doubled $9.9 billion in 2014 Ranked #44 of the top 100 global brands $10B $9B $8B $7B $6B $5B

Copyright © 2013 Accenture All rights reserved. 17 Accenture – Via Bona Award winner - the main award “Responsible Large Company” and “Best Employer”

Copyright © 2013 Accenture All rights reserved What is CSR 2. CSR at Accenture 3. Case Study / Homework Agenda

Copyright © 2013 Accenture All rights reserved. 19 Strategic project “IT v kurze” (IT is in the course)

Copyright © 2013 Accenture All rights reserved. 20 FY15 ‘IT v kurze’ – Outputs, Outcomes

Copyright © 2013 Accenture All rights reserved. 21 FY15 ‘IT v kurze’ – What does it do to the participants

Copyright © 2013 Accenture All rights reserved. 22 Think and answer couple of questions (work in Smart pairs): 1. Is CSR important? Why? 2. Design high level approach for CSR for your future company (imagine that you are owner of small / medium size company) Will you do CSR activities? What areas you will focus at? Why? What kind of value/return and to whom would you expect from CSR activities? Present next session for 7 minutes. Homework