[NGO Name] Tata Steel Kolkata Marathon 2015 Add a striking picture on your first slide to draw attention Use your brands colors / imagery Use this slide for organisation logos TIP

INTRODUCTION  Use this slide to provide a high-level view of your organisation  Include areas of work and projects undertaken [NGO Name]2 Use statistics and icons to convey areas of work Tell a story that viewers can easily understand TIP

ABOUT BENEFICIARIES  Describe in brief who your beneficiaries are  What is the extent of your projects’ reach? [NGO Name]3 Use this slide to frame the challenge Who are you impacting and why should the corporate care? TIP

IMPACT FROM FUNDS RAISED VIA TSK25K 2015  Describe your funds utilization plan for amount raised via TSK [NGO Name]4 Use examples to demonstrate previous impact Provide a “big picture” goal to show the way forward TIP

ABOUT TSK25K 2015  The Tata Steel Kolkata (TSK25) marathon is in its second year. It has assumed a stature of eminence, being one of the larger philanthropic sporting events in Eastern India.  Besides raising substantial amounts of funds for a cause TSK25K is emerging as an excellent employee engagement and team bonding activity.  On the race day, corporate teams are hosted in a special tent for a differentiated team experience and enjoy priority Corporate Challenge line up over the general categories. [NGO Name]5

WHY [NGO NAME] ? 6 Demonstrate to the corporate that you understand their interests & highlight how they align with those of your organization TIP  Why should the corporate choose to support your NGO?  How would corporates support benefit your NGO and beneficiaries?  Remember, this is the most important slide in this presentation!

[CORPORATE NAME] TSK25K 2015 Team Size Amount donated by the Corporate UWK Retention In favour of beneficiary NGO Team 10 INR 1,00,00012%INR 88,000 Team 25 INR 1,75,00010%INR 1,57,500 Team 50 INR 2,50,0009%INR 2,27,500 [NGO Name]7

BENEFITS OF RUNNING FOR AN NGO Regular newsletters and pre-race day communication from United Way. Meetings with team leaders to give Event updates, pledge raising tips, standardized presentations which they can use to motivate their team members (given on request). Acknowledgement on the event website and United Way’s website. Special running number bibs for all Corporate Challenge team members. Team members participating in all race categories will be hosted in a special Corporate Challenge tent at the event venue on race day. Visibility for company and supported NGO inside the Corporate Challenge tent. Team acknowledgement in the docket published post-race day. Invitation for the Event’s Charity Awards to 2 representatives of company’s top management whose employees have raised funds through the TSK [NGO Name]8

CORPORATE CHALLENGE This sub-category aims to encourage companies and their employees to voluntarily raise funds together as a team for supported causes WHY RAISE FUNDS ONLINE?  Easy to use, interactive online fundraising pages created exclusively for each corporate on the UWK website  All online Fundraising pages can be shared via Social Media and , thereby reaching out to a larger audience  80G tax exemption receipts to every donor and corporate for donations made  Excellent employee engagement opportunity  Funds can also be raised offline, through individual donor forms ( [NGO Name]9 Use this opportunity to illustrate the benefits of online as well as offline fundraising TIP

Thank You! For all Corporate Related Queries please contact: Surajit Sen Sidharth Pradhan