Sep , 2006 v FME Worldwide User Conference - Vancouver Network Visualisation / Market Maker Jon Lenihan, ACE*COMM, UK

Network Visualization 2 Network Visualization (NetVis) now rebranded as Market Maker NetVis/Market Maker

Network Visualization 3 UK cable company 8 million subscribers Largest broadband provider in the UK Public Software Company (NASDAQ: ACEC) Over 20 years serving the telecommunications industry US-based, HQ in Metropolitan Washington DC area offices in London, Edinburgh, Montreal, Australia, Shanghai Over 4000 installations at 300+ customers in 70 countries NetVis/Market Maker

Network Visualization 4 Situation:  Multiple disparate GIS systems with limited availability  Multiple disparate customer systems with limited availability  Multiple disparate network systems with limited availability  Demographic data not widely available NetVis/Market Maker

Network Visualization 5 To provide a consolidated view, containing all the elements, presented in a an accessible format on the intranet. Proposal: NetVis/Market Maker

Network Visualization 6  Oracle database, entire system refreshed monthly  Over 80m customer and premise records processed regularly  Over 26m reference addresses updated quarterly The non-spatial system: NetVis/Market Maker

Network Visualization 7  Oracle, ESRI ArcSDE and ArcIMS  FME chosen to do spatial transformation and loading for the following reasons:  Ease of use  Speed  Flexibility  Wide range of functionality  Transformers used were of many kinds  non-spatial; filtering and regular expressions (regex)  spatial; area calculation, point on area, area on area, polygon validation The spatial system: NetVis/Market Maker

Network Visualization 8  GIS systems processed include  ESRI  Smallworld  Microstation  Intergraph  Over 17 million records process regularly  Data cleansing was also performed as a part of the transformation activity  Over 140 FME workbench scripts The spatial system: NetVis/Market Maker

Network Visualization 9  Several pre-canned reports covering  Address management, including premises unknown to ntl:  Address and GIS discrepancy comparison  GIS quality audit  Integrated single address, customer and GIS view  A spatial intranet viewer The final system: NetVis/Market Maker

Network Visualization 10 Targeting sales NetVis enables precise targeting of prospects and existing customers with relevant service offers based on parameters such as:  Demographics  Credit rating  Service history  Payment record  Churn/propensity to churn The example here shows existing customer premises color coded according to the services they receive NetVis/Market Maker

Network Visualization 11 Capacity Management NetVis allows you to combine capacity information with physical network, premise and prospect data so that sales campaigns are only focused on areas where there is available capacity. The example here shows an area with only 9% capacity available so sales focus should be on most profitable sale. NetVis/Market Maker

Network Visualization 12 Network Planning Network planners use NetVis in their day-to- day job. It provides an instant view of the network in a geographical context. NetVis allows planners to see which customers are affected by engineering works The example here shows a L3 boundary with all the customers in the boundary highlighted, these can then be downloaded and mailed. NetVis/Market Maker

Network Visualization 13 The next generation… NetVis/Market Maker

Network Visualization 14 Questions? NetVis/Market Maker

Network Visualization 15 Thank you. Gary Osborne GIS Technical Analyst telephone: Jon Lenihan Program manager Mobile: NetVis/Market Maker