Travel Motivators Travel and Tourism

What motivates you to travel? Why do you travel? What experiences are you trying to achieve/look forward to? What do you expect to gain from travelling? On your own, come up with a list of motivators for why you travel… Once completed, share with a friend

Relaxation and Recreation Enjoyment and relaxation at places involving the sun, beautiful scenery, warm oceans, skiing, golf Getting away from the every day

Environment Enjoyment of wildlife and nature Photo safaris, diving at coral reefs and ecotourism Game reserves in Africa, national parks in and Canada and unique ecosystems in Antarctica

Adventure Offers the chance to experience challenge and adventure Participation in something completely different Usually involves strenuous physical activity such as rock climbing, ranching or trekking, 7 day white-water rafting trip

Cultural The chance to experience different cultures and languages Sightseeing trips to historical sights Drama, music, clothing and religious attractions Educational trips

Business and Work Business travel, conventions, conferences, trade shows Meetings with business partners, suppliers and customers Going on excursions with clients/partners to cultivate relationships (sweeten the deal) Golfing, condo sharing,

Specialty Travel “Once-in-a-lifetime” types of travel Travel to destinations specifically to party Destinations include world sporting events such as Olympics, religious pilgrimages, health treatments in the U.S etc

Social and Family Visiting friends and relatives (VFR Tourism) Often involves other types of motivation such as cultural and relaxation or recreation travel Family reunions, picnics, going to a ball game (hopefully, not the blue jays)