Porter 5+ Force Model Suppliers Buyers Potential Entrants Substitutes The Industry Rivalry among existing firms Threat of new entrants Threat of substitute.

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Presentation transcript:

Porter 5+ Force Model Suppliers Buyers Potential Entrants Substitutes The Industry Rivalry among existing firms Threat of new entrants Threat of substitute products Bargaining power of buyers External Forces: Political & legal, Technological, Demographic, Macroeconomic Bargaining power of suppliers Karen Schnatterly, Carlson School of Management, University of Minnesota, 2/2005

Competitive Advantage Competitive Advantage comes from: –Core Competencies –that Address the Strong Forces –and are Difficult to Imitate

Strength Indicators - 1

Strength Indicators - 2

References Porter, M. How competitive forces shape strategy. Harvard Business Review, March/April Porter, M. How competitive forces shape strategy. McKinsey Quarterly, Spring 1980, pp Porter, M. (1980) Competitive Strategy, Free Press, New York, Porter, M. What is Strategy? Harvard Business Review, Nov-Dec 1996, pp

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