1 ROYAL BRUNEI A BOUTIQUE AIRLINE IN SOUTH EAST ASIA 19 March 2015.

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Presentation transcript:

1 ROYAL BRUNEI A BOUTIQUE AIRLINE IN SOUTH EAST ASIA 19 March 2015

2 Introduction About us – Royal Brunei Airlines About Brunei Market Challenges Route Maps – 2000 / 2010 / 2015 Positioning Operating Performance (FY 2014 VS FY 2015 Forecast) Financial Performance 2014 Fleet Update Narrow Body Transition Product and Services SME Product Summary

3 About Us – Royal Brunei Airlines National Flag Carrier of Brunei Operating since 18 November 1974 and celebrating 25 years of service from the UK in Nov 15 Operate daily direct services from LHR T4 to Dubai onward to Brunei Operate to 16 destinations First Airline to operate the 787 Dreamliner in South East Asia From a UK perspective our key O & D’s are: Dubai, Brunei, Melbourne,Bali, Manila & Kota Kinabalu Offer Trade Partners Corporate and Leisure Fares (still pay 5% on published fares) Award winning Airline – Latest award Best rebranded company at the Rebrand 100* Global Award

4 About Brunei Sovereign state located on the north coast of the island of Borneo in South East Asia. Population: 401,890 Brunei has the second highest Human Development Index among the South East Asian nations after Singapore Brunei is ranked 5th in the world by GDP per capita ($49,719) at purchasing power parity (IMF, July 2011) Crude oil and natural gas production account for about 90% of its GDP

5 Market Challenges High growth of LCC (1,246 aircraft on order medium term), now accounting for over 58% of S.E. Asia and 26% of Asia/Pacific capacity Falling profits across Asia/Pacific due to excess Capacity Rise of Chinese carriers as network carriers Asean Open skies that brings All capital cities within Asean for 3/4/5 freedom flying Open capacity Liberal pricing regime

6 Route Map 2000

7 Routes 2010

8 Routes 2015

9 Positioning

10 RB’s Position Boutique Carrier – Focused on relevant segments Work closely with TMC’s and develop a tailor made product Opening new markets and adding capacity: Bali Saigon Singapore Surabaya Dominate Key markets with service, product and frequency is key to retaining market share especially high yielding customers Grow network footprint to remain relevant to the corporate market and leisure markets Fleet Plan will provide growth primarily growth in Asia/ Pacific, possibly other destinations

11 Operating Performance (FY 2014 VS FY 2015 Forecast)

12 FINANCIAL PERFORMANCE 2014

13 Fleet Update Current Fleet  2 A319  4 A320  4 B787

Dreamliner Video

15 Business Class:  abreast seating with privacy screens  79 inch seat pitch  Estimated 11% more bed surface  180 degree lie-flat bed with ottoman  Backrest with Lumbar massager  15.4 inch personal screen  In seat PC power supply B787 DREAMLINER

16 Economy Class:  Semi-articulating recline seats  abreast seating  33 inch seat pitch  Slim-line profile seat back  Eco 9 inch personal touch screen B787 DREAMLINER

17 Narrow Body Fleet Transition Plan

18 SKY LOUNGE With a seating capacity of 120, it offers refreshments, massage chairs, shower rooms, plasma screen televisions, workstations, wireless internet connection, and prayer and ablution areas for Muslim passengers. PRODUCTS & SERVICES

19 Business Class Lounge at LHR Terminal 4

20 SME PRODUCT ( LHR-DXB-LHR) Competitive Fares Business Lounge Access Extra Baggage Allowance Priority Check-in Preferential Economy Seating Royal Skies Frequent Flyer Launching SME product May/Jun exclusive to GTMC members(Survey)

21 Brunei Airport Modernization Programme (Video )

22 Summary Royal Brunei is committed to long term partnerships with TMC’s & GTMC Open to discussing Commercial Terms with GTMC members Trade Fam Trips with GTMC members Innovative Company Transformational Leadership

23 THANK YOU ANY QUESTIONS?