FED EX – FY14 C3PO. NDN is the #1 player across the board in the News/Information and entertainment category in Video Metrix, reaching 27% of the video-watching.

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Presentation transcript:

FED EX – FY14 C3PO

NDN is the #1 player across the board in the News/Information and entertainment category in Video Metrix, reaching 27% of the video-watching population in the U.S. Traffic & Demographics* –46,457,000 Monthly Unique (#5 on comScore) –4505,339,000 Monthly Video Views –52% Male, 48% Female –Average Age: 30 –Average HHI: 100k Site Overview NDN syndicates direct from broadcast content from CNET, AP, Reuters, Forbes, MLB, CBS News etc. to the most trusted and respected online publishers such as the LA Times, SF Gate, Miami Herald, Washington Post, Boston Herald, NY Daily News, Forbes, Chicago Tribune, US News etc. (over 3,500 AP member sites). We control the video technology which allows us to pair Lowe’s pre-roll with the most relevant content clip and page– this guarantees we hit your target audience when they are actively engaged in content that aligns with your strategy.

A&E Lifestyle Women News & Politics Men Sports Home Decor Business & Tech Content Verticals

Consumer Targeted Pre-Roll National pre-roll- exclusively targeting General news video content plays (TIME, Reuters, AP, MLB, CBS News, etc.) Small Business Targeted Pre-Roll National pre-roll- exclusively targeting Business news video content plays (AP, Reuters, Forbes, Kiplinger, Cnet CBS News, etc.) Investment details Campaign Spend: 75K Consumer Targeted Pre-Roll: General News Small Business Targeted Pre-Roll: Business News Pre-Roll CPM: $16.50 (negotiated Novus Rate) Pre-Roll impressions: 4,545,455 Campaign Overview