The Great Cookie Project

Secret Admirer We are trying to sell to you a cookie called Secret Admirer. It’s a cookie made with the finest Belgian Chocolate.

Secret Admirer We think that Secret Admirer is the best name for our cookie because when you think of a Secret Admirer you think who could it be? It’s the same with the cookie. When you hear the name you think, hmm what could that taste like? It sounds new and different. The image we are creating for our cookie is that is like no other. So you will never know until you try.

Secret Admirer Our target market is anyone between the ages of 15 – 45. We choose this target market because we are selling our cookies through Starbucks. This is Starbucks age range. Selling through Starbucks is the best location because the get a variety of people, and a lot of people.

Secret Admirer Each cookie will cost 1.80 We will make 1.05 profit off every cookie. One Starbucks sells an average of 15 cookies a day. That equals to a day at one Starbucks. There are 684 Starbucks across Canada. That leaves you to 10, 773 dollars a day. In a 30 day month you can make up to 323, 190

Secret Admirer We chose this to be our logo because it resembles the name of our product. Our slogan is “ let your taste buds decide” It suggest that maybe if for once you leave it up to taste buds you might actually like something different.

Secret Admirer We deserve a 100% on this project because we did market research and our product is just the best.