The Green Event Platform The Untold Benefits of Going Green Poken Has been Boosting your Corporate Events, Trade Shows, & Conferences since 2011

Meet Your Speaker Stéphane Doutriaux Founder & CEO, Poken Launched in 2008 Team combines seasoned meeting planners, experts in the event & trade-show industry mobile & web developers, experts in NFC and iBeacon technology Poken has established itself as a thought leader in the event space, building a unique set of tools that provide engagement, lead-generation, and that help eliminate paper waste with a digital, mobile solution. Poken’s unique Web and mobile tools are regularly used by companies like IBM, Deloitte, Coca-Cola, HP, and partners in the event space, such as Amex and MaxVantage. Poken’s success stems from building brand experience “with a touch”, helping customers drive ROI from touch-based services.

Today’s Agenda Go Green: Collecting Documents Digitally The Untold Benefits of Going Green Using Poken’s Event Management System to Streamline your Event Preparation

1. Poken is about networking

2. Poken is About Collecting Information WTO, Geneva, 2012

Poken is My Digital Business CardMy digital Briefcase &

1. In the event web portal 2. As a daily My Digital Business CardMy digital Briefcase & I’ve collected all this great stuff, where do I view it?

International Liver Congress, Amsterdam, April 2013 Data Driving Behavior Going Green

Novartis Excellence, Montreux, October 2013 Facilitating networking “Breaking the ice”

Indaba, South Africa, May 2013 Feedback, Metrics Engagement data to mine

The history of G&D Driving attendees to walk onto booths and interact with staff

Measuring engagement, tracking who attends a demo

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Today’s Agenda Collecting Documents Digitally The Additional Benefits of Going Green 2

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Statistics from INDABA trade show – South Africa, 05/2013

POKEN’s “Touch to Collect” concept is a paradigm shift for the Trade Show Industry Lead Generation and Event Metrics Take on a Whole New Level  Who did Exhibitors or Buyers meet?  Track the real interest of Buyers  How many documents have been collected?  What Exhibitors, Products, Services are of most interest to Buyers?  Track Intent, and Action (touch to collect = intent ; Online access = action)

Poken Caters to three main Stakeholders All Key Event Stakeholders Benefit Event Organizers Successfully Execute an Event Report Value of the Event (ROI) Improve KPIs Event Exhibitors or Sponsors Increase Brand Awareness Drive Sales Lead-Generation Event Attendees Gain & Share Knowledge Network Optimizing Time

Over 1’600 Trade Shows and Events Have Used Poken Scan this to get access to case studies: Poken has gained solid experience providing: Networking through unique, patented devices A paradigm shift for exhibitor lead generation Equipping events to run in a paperless fashion Automated and incentive-based Hosted Buyer tracking Etc.

International Liver Congress, London, April ’000 doctors 60 exhibitors Incentives for engaging

Exhibitor Examples: Displaying Product Information Made Easy

HONEYWELL EXAMPLE - SURVEY WALLS IN THEIR BOOTH 3 survey walls placed around the booth where visitors were encouraged to collect digital documents, and answer survey questions

EMBEDDED “WHITE LABEL” EXPERIENCE EXAMPLE: IBC Check out The “touch & connect” platform is Poken, white labeled and embedded into IBC’s trade show tools

Poken is a full-featured event management platform

Touch-to-collect flyers, catalogs Check-In and Course Credits Attendance Tracking Mobile Apps Tickets Badge Printing Gamification Meeting Scheduling Match-making Lead Generation Hosted Buyer Tracking Social Media Dashboard Data to mine Full-Service on-site Support

Poken (Europe) Rue du Petit Chêne 22 CH-1003 Lausanne Switzerland Phone: Poken Inc 228 Hamilton Ave, 3rd Floor Palo Alto, CA 94301, USA Phone: (888) Contact us Stéphane Doutriaux, Founder & CEO Watch some useful videos at