Social Judgment Theory

Persuade - Social Judgment Theory 1 Social judgment theory|Social Judgement Theory suggests that when people are presented with an idea or any kind of persuasive proposal, their natural reaction is to immediately seek a way to sort the information subconsciously and react to it. We evaluate the information and compare it with the attitude we already have, which is called the initial attitude or anchor point.

Self-perception theory - Reviving self-perception theory: the truce experiment 1 In an experimental design similar to Zanna Cooper (1974), another variable was manipulated: whether or not the stance of the counter-attitudinal essay fell in the latitude of acceptance or the latitude of rejection (see Social judgment theory). It appeared that when the stance of the essay fell into the latitude of rejection, the results favoured cognitive dissonance. However, when the essay fell in the latitude of acceptance, the results favoured self-perception theory.

Persuaded - Social judgment theory 1 Social judgment theory suggests that when people are presented with an idea or any kind of persuasive proposal, their natural reaction is to immediately seek a way to sort the information subconsciously and react to it. We evaluate the information and compare it with the attitude we already have, which is called the initial attitude or anchor point.

Emerge! The Rise of Functional Democracy and the Future of the Middle East - Framing Middle Eastern political history through Memetics and values systems 1 She incorporates into her narratives the various applications of Social judgment theory, Realistic conflict theory, and the adaptation of the Assimilation Contrast EffectHovland, Carl I.; Sherif, Muzafer (1980)

Don Edward Beck - Influences 1 * Muzafer Sherif, his wife Carolyn Sherif, and Carl Hovland's Assimilation Contrast Effect model[ gy.net/assimilation-contrast_effect.html Assimilation-Contrast Effect], webpage is grounded in social judgment theory. This model diagrams the level of ego involvement in information processing., video

Sherif - Surname 1 *Muzafer Sherif (1906–1988), one of the founders of social psychology, and co- developer of social judgment theory with Carl Hovland

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