Gserv Free& Subsidized Government Services ( Case Study Machakos & Nairobi County ) Purity Ndanu Mualuko
Problem Statement A large percentage of people seeking medical treatment are not aware of free and subsidized services being offered at any particular time and location. Due to insufficient dissemination of information on free medical services, citizens are charged for free. The government also faces the problem of knowing what services is needed most in a particular region in the country.
Solution A USSD Application that enables users query the free and subsidized services available in their area of location The user will receive an SMS of the available services. The Application also has a backend dashboard to track what different users query
Target Market People Seeking Medical Treatment County Government The application will be extended to Agriculture and Education sector, therefore farmers and learners are also in the target market
Market Entry Social Media e.g. Facebook, twitter and YouTube Online digital Marketing e.g. websites.
Business Model Charge KES 5 for each SMS. Provide data to county government at a fee.
Financial Projections
Current Status USSD Prototype (*384*1261#) Backend Dashboard Prototype
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