Using Videos for Counseling Center Outreach Hannah Roberts, PsyD Marie Shaw, PhD.

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Presentation transcript:

Using Videos for Counseling Center Outreach Hannah Roberts, PsyD Marie Shaw, PhD

Objectives  Describe how videos may enhance Counseling Center outreach and education efforts.  View and discuss a selection of outreach videos.  Be prepared to use a needs assessment, collaborate with campus partners, and develop videos as effective outreach tools.  Explore ethical concerns relating to the development of video content and identify best practices.

Why Videos? Community Intervention Approach Socio-Ecological Model The Spectrum of Prevention 1. Strengthening Individual Knowledge & Skills 2. Promoting Community Education 3. Educating Providers 4. Fostering Coalitions and Networks 5. Changing Organizational Practices 6. Influencing Policy Legislation

Why Videos?

Process: Creating an Outreach Video  Objectives & Target Audience  Timeline  Funding & Resources  Partners  Creator  Casting  Distribution & Promotion

Video Example #1

Video 1: Diversity & Ethics

Video 1: Tone

Video 1: Social Norms

Lessons Learned

Video Example #2

Tie In With Bystander Model

Sharing Your Videos

References  Kadison, R., & DiGeronimo, T. F. (2004). College of the overwhelmed. San Francisco: Jossey-Bass.  Kezar, A. J. (2006). Redesigning for collaboration in learning initiatives: An examination of four highly collaborative campuses. Journal of higher education 77(5).  Sanchez, D., & King-Toler, E. (2007). Addressing disparities: Consultation and outreach strategies for university settings. Consulting Psychology Journal: Practice and Research 59(4),  Sharkin, B. S. (2012). Being a college counselor on today’s campus: roles, contributions and special challenges. New York: Routledge.  Sue, D. W., & Sue, D. (2003). Counseling the culturally diverse: Theory and practice (4th ed.). New York: Wiley.