Presentation Techniques

What makes a great presentation? Training materials adapted from Campaign Consultation, Inc

Good presentations: Express purpose Express purpose Utilize unconventional approaches Utilize unconventional approaches Are organized and lucid Are organized and lucid Use a variety of examples/tech Use a variety of examples/tech Show passion Show passion

Engaging the audience? HOW? HOW?

Tips for gaining audience buy-in, interest & trust Appeal to people’s self-interest (Tell a story) Appeal to people’s self-interest (Tell a story) Speak about something you have in common Speak about something you have in common Use language that fits knowledge level of audience Use language that fits knowledge level of audience Use humor (gently make fun of yourself) Use humor (gently make fun of yourself) If you’re a little nervous, tell them If you’re a little nervous, tell them Use symbols: visual Use symbols: visual Set up positive conflict (use curiosity) Set up positive conflict (use curiosity) Give people the chance to do something out of the ordinary Give people the chance to do something out of the ordinary

SOCO Single Overriding Communication Objective Single Overriding Communication Objective What is the one thing that people should walk away from your presentation with?