Social Marketing Ecosan in Sri Lanka. Dry composting pilot project in 2001- 2002 in 3 locations Low cost- Mid range Different social groups 42 Ecosan.

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Presentation transcript:

Social Marketing Ecosan in Sri Lanka

Dry composting pilot project in in 3 locations Low cost- Mid range Different social groups 42 Ecosan toilets- Pilot (National Water Supply & Drainage Board, Sewanatha, Sarvodaya & Eco-Solutions)

 Limited funds  Interest of the implementers changed  Misinformation to Users  Unreasonable Promises to users  Attitudes & culture  Authorities’ opinion on Ecosan  Guideline and Policy non-existant Ecosan, why did it not upscale?

Post Tsunami - Reintroduce ecosan (ACF, Practical Action, Red Cross, etc.) Still considered Pilot National level discussion on appropriateness… Local authorities unaware (discouraging) Donors strict timeline for projects Lack of funds for Social Marketing

Discussions-Prospect of Ecosan very wide!  Agricultural input  Water security  Environmental Impact  Improved health  Efficient/ Effective  Safe operation & maintenance  Reuse of excreta  Etc..

What was needed National Level Sanitation Task Force Authorities’ Acceptance Information sharing Authorities (National / Local) Guideline Policy for ecosan Reference Manual Training User Level Workshops Campaigns User Manual Trainings User Incentive programs Mass Media Campaigns

Output National Level Ecosan Policy PHI Manual revision Trainings and Workshops Authorities (National / Local) Guideline PHI trainings Reference Manual Training Awareness User Level PHAST workshops Campaigns User Manual Trainings User Incentive programs Constant monitoring Video Documentary, Painting competitions, etc..

Compost toilet types in Sri Lanka

Still A long Way to go for the people to accept the concept of Ecosan as Conventional sanitation solution

Mainstreaming Ecosan in Sanitary ware Business