REVIEW PRESENTED BY ANTHONY EDMONDS
AUDIENCE Public sector NHS Local Authorities Private organisations/suppliers Transport providers Care givers Specialist facilities
BRANDING + Bold use of colour + Modern, clean layout + High quality imagery + Focuses on people - Inconsistent use of colour - Unfriendly body font - Sections of unbroken text
STYLE UPDATES Embrace flat design Flat logo Flat button icons Friendlier body font Additional incidental imagery User logos Supplier logos Text layout variation
TECHNOLOGY Support non www. requests Alias domains Claim.uk and.com addresses Add support Reduce file request load Sprite sheets Merge CSS/JS components 43 Load Requests 1x Video 3x Fonts 4x CSS 11x JavaScript 24x Images
ACCESSIBILITY Add text attributes to key images Alternate accessibility mode Reduced colour Adjust overlaid text Declare page language Ensure W3C validation Implement semantic elements New HTML5 elements Assists page reading programs
INCREASE CLIENT ENGAGEMENT Increase level of SEO Page title length Complete meta tags Keyword consistency XML Sitemap Search engine crawlers Add “call to action” sections Make contact details more present Upcoming events/exhibitions
Thank you Please feel free to ask any questions you may have