Creating Real World Geographic Business Intelligence Solutions Bob Hazelton Information Builders April/2006

Choosing a Framework Build vs. Buy Build Many components, connections, databases Longer time to market Buy Full Enterprise Integration Well defined framework Easy to use tools

Why Geographic Business Intelligence? Five reasons to implement Unique analysis of business problems Enterprise level integration Visually drive business processes Real time rendering of events Optimal presentation of information

Why Geographic Business Intelligence? Toggling between map and report Clearly identifies patterns Allows the analyst to zoom in on them Isolates problems for further analysis Tests hypotheses in an iterative process Presents solutions in a variety of outputs

Example – Food Stamp Fraud Goals Reduce the opportunity to commit fraud Improve investigative process Centralize information access ROI Reduced time for investigation Increased accuracy of information 10% reduction of fraud

Example – Western Cape Education Dept. Goals Reduce drop-out rate Improve services to all schools Control contractor expenditures ROI Problem areas identified Intervention programs in place Monitoring results via GBIS

Example – Large American Manufacturer Goals Manage supply chain Identify bottlenecks Anticipate and mitigate interruptions ROI Reaction time reduced to minutes, from weeks Improved assignment of external shippers Reduced JIT lag

Example – Richmond, VA Police Dept. Goals Better distribution of finite resources Predictive Analytics to look ahead Reduced occurrence of crime ROI Resource distribution by prediction = 70% reduction on New Years Eve 40% reduction on July 4th

Example – Union Pacific Rail Road Goals Enhance management of 87,000+ cars Reduce late arrivals Improve customer satisfaction ROI Addition of GBIS, seamless Architecture bottleneck identified Hard numbers still to be collected

Creating Real World Geographic Business Intelligence Solutions Conclusion A very powerful and easy to understand alternative to reports and charts With the right tools, GBIS is easy to implement ROI – not always a direct financial impact

Creating Real World Geographic Business Intelligence Solutions Thank you!