MANAGEMENT and MARKETING DEPARTMENT PERM NATIONAL RESEARCH POLYTECHNIC UNIVERSITY

 FOUNDED in 1994  BACHELOR, MASTER, and DOCTORATE PROGRAMS in MANAGEMENT MAJOR AREAS of specialization are: MANAGEMENT and MARKETING of INNOVATIONS 1. MANAGEMENT and MARKETING of INNOVATIONS HUMAN RESOURCE MANAGEMENT 2. HUMAN RESOURCE MANAGEMENT  INTENSIVE RESEARCH WORK by faculty and students  SIGNIFICANT PUBLICATION RECORDS (monographies, scientific articles in major journals, students tutorials, conferences proceedings, etc.) INNOVATIONS MANAGEMENT: BEHAVIORAL ASPECTS  ESTABLISHING THE SCIENTIFIC SCHOOL “INNOVATIONS MANAGEMENT: BEHAVIORAL ASPECTS ”  Mission: ‘To educate and develop a national managerial elite able meet the challenges of increasing Russia’s competitiveness in the knowledge economy of the 21 century’

 Chairman: Professor A.V. Molodchick with extremely high professionalism leads the M&M department for the last 20 years  Highly qualified, research-oriented, internationally-minded faculty is the core asset  28 faculty members hold high scientific degrees: 9 – Doctors of Economics, Professors and 14 – Candidates of Science, Docents  Faculty development & research capabilities are top priorities for the implementation of M&M ambitious competitive strategy  Our faculty is well known for its teaching excellence and its research productivity  Professors mobility  Practical affiliation  Grant work

 Annually teaching 200 students (full-time) and 500 (part-time)  Bachelor of Management Degree Programs – “Marketing and Innovations” & “Human Resource Management”  Master of Management Degree Program “Management of Innovations”  System of “Double diploma” with Hochschule Anhalt, Germany  Extra curriculum training courses for executive management of leading enterprises of Perm region ("The Presidential Program")  “The Fundamentals of Entrepreneurship” training-course to develop innovative and entrepreneurial competences

 DURATION: 2 years  Main disciplines: Business – Strategy and Technology Management; Financing the Innovative Company; Project Management and Product Development; Innovative Entrepreneurship and Scientific Research Commercialization; Modern Strategy and Structures of Innovation Management; Human Resource Management in Innovatively Active Organization; Management of Intellectual Property; Marketing of Innovations, etc.  Scientific – research laboratory "Management of Innovations"  Business – Incubator  Science and Technology Park

 Organizational Behavior and Organizational Theory  Knowledge Management  Innovation Marketing  Innovative Entrepreneurship and Scientific Research Commercialization  Applied Research Work in Student Business Incubator  Global Environment and Intercultural Communication  Scientific and Research Work

 Through the unique combination of teaching courses with a strong scientific orientation in research and practical application of problems defined in the projects students receive competences for solving multi facet challenges in the field of management, entrepreneurship and marketing.  The teaching methods are based on science knowledge and research practice, cases, self-making projects, circular tables and practical discussions and enable students to fully adapt to strict reality of contemporary business and receive a competitive advantage inside the Russian and foreign employment space.

 to study contemporary approaches in innovations management  to develop practical skills in the area of innovation launch within a company  to develop competences for starting and developing small businesses in innovative spheres  to be able to manage a new product generation, to participate in implementation of technological or/and product innovations, to use quantitative and qualitative methods for scientific research and business processes management

 This module introduces students to management theories and practice by understanding the importance of innovative development to achieve greater performance within organization. Students learn the essential skills necessary to define goals, to generate and execute innovative ideas and develop new strategies to compete at markets.  In this module we focus on the practices and processes that managers use to manage innovation effectively. Academic topics include: innovation, change, vision, goals, strategy, marketing challenge, marketing innovations, decision making, entrepreneurship and creativity.

 Innovations are an important factor of success in a competition which is getting increasingly intense. Only those who are able to invent themselves over and over again and thus gain new competitive advantages will be able to survive in the long run.  Commercial success depends on the companies’ abilities to create new products, ideas and processes. To take up changes as real opportunities companies first and foremost need the skill to be able to predict new trends. In that case the increasingly rapid change brings advantages and opportunities for new businesses.

The Basics of Innovations Management Innovations result from ideas, if they are implemented in new products, services and processes, which find real usage and thus penetrate the market

This model depicts the most important building blocks of successful innovation management

Discipline Competence index Competence Number of credits Learning outcome control Knowledge Management PC - 2 The ability to develop a corporate strategy, the program of organizational development and changes and ensure their implementation 3Exam Innovation Marketing PC - 4 PC - 7 The ability to use quantitative and qualitative methods for research and business processes management The ability to synthesize and critically evaluate the results obtained by domestic and foreign researchers ; identify and formulate relevant scientific problems 4Credit Organizational Behavior PC - 1 The ability to manage organizations, departments, groups (teams) of employees, projects and networks 4Exam Innovative Entrepreneurship and Scientific Research Commercialization PC - 10 The ability to conduct an independent research in accordance with developed (stated) program 3Credit Global Environment and Intercultural Communication PC - 5The ability to apply the methods of economic analysis to analyze a behavior of economic agents and markets in global environment 4Exam Disciplinary competence card of formed results of the educational module

Applied Research Work in Student Business Incubator PC - 7 PC - 10 The ability to synthesize and critically evaluate the results obtained by domestic and foreign researchers; identify and formulate relevant scientific problems The ability to conduct independent research in accordance with developed program 5Credit Scientific and Research Work PC - 7 PC - 9 PC - 10 PC - 8 The ability to synthesize and critically evaluate the results obtained by domestic and foreign researchers; identify and formulate relevant scientific problems The ability to validate the relevance and practical significance of the chosen topic of scientific research The ability to conduct an independent research in accordance with a developed program The ability to present results of the study in a scientific report or article 5Credit

The module actively applies innovative learning technologies, developing teamwork skills, interpersonal communication, decision making, leadership qualities of students; includes meetings and discussions with representatives of Russian and foreign companies, state and public organizations, workshops of experts and specialists. Together, these approaches are aimed at achieving the learning outcomes relevant to the preparation of students in a competitive environment and the information society.

Innovations are a necessity and an opportunity for companies to prevail on the market. By considering innovation as the development of a product from idea generation to its creation and introduction to the market, students learn gradually all sub processes of innovation process, organizational and marketing factors, global environment influence and innovative entrepreneurship impact to the complex topic of innovation management. All these areas interlock very closely. Recognizing dependencies is the basis for defining decision processes within a company in such a way that it promotes innovations.