Amadeus Airport BI Providing airports with rich insights thanks to Amadeus business intelligence Carl Rogers Amadeus Airport IT Dubai May 2014

© 2013 Amadeus IT Group SA "Providing airports with rich insights thanks to Amadeus business intelligence" _ Amadeus is major player in the travel industry, processing a vast amount of information: Amadeus processes more than 450M bookings a year - representing 40% of all the indirect bookings world- wide. Amadeus have 95% of the world’s airline schedules in our systems Amadeus Altéa processes reservation and inventory information for 120+ airlines world-wide, including all details on schedule information, registration numbers, aircraft configuration, special services requests, passengers and bags counters, etc. _ Recently, Amadeus launched a division focused on providing IT solutions for airports: Airport IT. This new division offers a comprehensive and integrated product range that streamlines the daily operations at airports. The Airport IT product range, with more than 20 products, covers all activities in the infrastructure, terminal, ramp and movement areas. All these products interact with each other, so they benefit from the information generated/available by each one of them, providing a holistic view of the operations and eliminating silos of information and all the issues related to data integration of multiple legacy complex systems. _ Amadeus is in a unique position to leverage the vast information resources available across its entire travel industry product range to provide airports with business intelligence to better understand operations, optimise processes, reduce operational costs and increase revenues by providing intelligent insights. 2

© 2013 Amadeus IT Group SA confidential RESTRICTED Introducing the Amadeus Data Lake 1

Amadeus is a technology company dedicated to the global travel industry. We are present in 195 countries with a worldwide team of more than 11,000 people. Our solutions help improve the business performance of travel agencies, corporations, airlines, airports, hotels, railways and more. © 2014 Amadeus IT Group SA Page 4 Amadeus in a few words

Page 5 We support the traveller life cycle Post-trip On trip Pre-tripBook Shop Inspire © 2014 Amadeus IT Group SA

© 2013 Amadeus IT Group SA Page 6 AIRLINES HOTELS CARS RAIL FERRY CRUISE INSURANCE TOUR OPERATORS TRAVEL AGENCIES AIRPORTS CORPORATIONS Our customers © 2014 Amadeus IT Group SA

© 2013 Amadeus IT Group SA A unique data source 95% of the world’s airline schedules 40% of all indirect bookings +120 airlines using Altéa Inventory, Reservation & DCS +50 ground handlers using Altéa DCS (CM & FM) 450M bookings per year +20 airport IT systems +1M air bookings per day +1B transactions per year Some of our numbers

© 2013 Amadeus IT Group SA confidential RESTRICTED Amadeus Airport IT 2

© 2013 Amadeus IT Group SA Page 9 Global Financial Crisis Aeronautical Charges Changing Airport-Airline Dynamic Complexity Capacity Management Operational Resilience Emerging Technologies Passenger Expectations Social MediaRegulationIntegrationVisibility Vendor Management Talent Retention Airport Business Challenges Business Challenges:

© 2013 Amadeus IT Group SA Page 10 Airport Business Priorities Passenger Experience RevenueEfficiencyResilienceCostMobility Decision Making Environm’t & Compliance VisibilityRisk Airport CEO Business Priorities:

© 2013 Amadeus IT Group SA Page 11 Our Mission to Airports: Enhanced Passenger Experience Improved Situational Awareness & Decision Making Diversified Revenue Opportunities Operational Resilience

© 2013 Amadeus IT Group SA Page 12 Shared situational awareness across all Airport partners Enabling efficient planning and day-to-day management of all Airport and Airline resources Analytical Insight Access to information to further drive the development of the Airport business Shared situational awareness across all Airport partners Enabling efficient planning and day-to-day management of all Airport and Airline resources Analytical Insight Access to information to further drive the development of the Airport business Diversified Revenue Engine Enabling the Airport to sell additional services via direct and indirect channels A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage Diversified Revenue Engine Enabling the Airport to sell additional services via direct and indirect channels A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage Flexible and operationally resilient infrastructure: Enabling off-airport check-in and/or bag drop Mobile service delivery Minimal on-site server infrastructure Flexible and operationally resilient infrastructure: Enabling off-airport check-in and/or bag drop Mobile service delivery Minimal on-site server infrastructure An engaging passenger experience: Complimenting the unique characteristics of the Airport as a destination of choice for travellers Smooth and efficient passenger processes: Supported by passenger-centric automation Enabling passengers to feel ‘in control’ An engaging passenger experience: Complimenting the unique characteristics of the Airport as a destination of choice for travellers Smooth and efficient passenger processes: Supported by passenger-centric automation Enabling passengers to feel ‘in control’ Our Vision for Airports: Enhanced Passenger Experience Improved Situational Awareness & Decision Making Diversified Revenue Opportunities Operational Resilience

© 2013 Amadeus IT Group SA Page 13 Shared situational awareness across all Airport partners Enabling efficient planning and day-to-day management of all Airport and Airline resources Analytical Insight Access to information to further drive the development of the Airport business Shared situational awareness across all Airport partners Enabling efficient planning and day-to-day management of all Airport and Airline resources Analytical Insight Access to information to further drive the development of the Airport business Diversified Revenue Engine Enabling the Airport to sell additional services via direct and indirect channels A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage Diversified Revenue Engine Enabling the Airport to sell additional services via direct and indirect channels A Billing service that is tightly integrated with the operational environment to ensure collection of all charges / prevent revenue leakage Flexible and operationally resilient infrastructure: Enabling off-airport check-in and/or bag drop Mobile service delivery Minimal on-site server infrastructure Flexible and operationally resilient infrastructure: Enabling off-airport check-in and/or bag drop Mobile service delivery Minimal on-site server infrastructure An engaging passenger experience: Complimenting the unique characteristics of the Airport as a destination of choice for travellers Smooth and efficient passenger processes: Supported by passenger-centric automation Enabling passengers to feel ‘in control’ An engaging passenger experience: Complimenting the unique characteristics of the Airport as a destination of choice for travellers Smooth and efficient passenger processes: Supported by passenger-centric automation Enabling passengers to feel ‘in control’ Our Vision for Airports: Enhanced Passenger Experience Improved Situational Awareness & Decision Making Diversified Revenue Opportunities Operational Resilience

© 2013 Amadeus IT Group SA confidential RESTRICTED Amadeus Airport Management Solutions: Improving Situational Awareness and Decision Making 3

© 2013 Amadeus IT Group SA Page 15 Eurocontrol National Slot Coordinator Other Airport Systems Other Airline DCS External IATA Messages Information Broker Altéa Airline DCS Contract & Billing System Data Warehouse Resource Management Systems Flight Information Display System Distribution Systems Airline Hub Management Systems Altéa Airline Inventory Altéa Airline Reservation Airport Management Legacy AODB Airport Partner Systems Connection Manager Pre-departure Sequence Manager Schedule Management Forecasting & Demand Daily Flight Management Analysis & Reporting System Administration Flight History Airport Cockpit A-CDM Portal AODB Travel Intelligence Passenger Processing Systems Improved Situational Awareness & Decision Making

© 2013 Amadeus IT Group SA confidential RESTRICTED Amadeus Airport Passenger Processing Solutions: Enhancing the Passenger Experience 4

© 2013 Amadeus IT Group SA Page 17 LandsideAirsideOff Airport Passenger Processing Ecosystem End-to-End Visibility of Passengers within the Airport Precinct Web Check-in Web Check-in Check-in at Counter Check-in at Kiosk Self-Service Bag Drop Security Board Aircraft Club Retail Assisted Bag Drop Agent Self-Service Check-In Direct Distribution In-Direct Distribution Airport Common Use Service Self-Service Bag Drop Passenger Verification Self Service Boarding Self-Service Check-In Airport Common Use Service Passenger Verification Airport Common Use Service Enhanced Passenger Experience

© 2013 Amadeus IT Group SA confidential RESTRICTED Leveraging the Amadeus Data lake: Example 1: PAX Forecast 5

© 2013 Amadeus IT Group SA Page 19 PAX Forecast Product Objective Providing Accurate Demand Forecasts to Airports and Ground Handlers ?????? Provide airports with a passenger forecast: >2 weeks in advance per flight (or 15 min window) Identify passenger type (local departure, transfer, local arrival) Enable Airports to better planning and optimize resource allocation Airports are typically blind to future passenger demand Airports use historical data to guess at demand for resource allocation Problem: Result: Solution: Benefit:

© 2013 Amadeus IT Group SA Page 20 PAX Forecast Prototype Results achieved to date…

© 2013 Amadeus IT Group SA Page 21 _ Online tool _ Available 24/7 _ Easy-to-use and fully- functional GUI _ Allows other Airport Analytics to be added over time PAX Forecast Access Access via Web Portal and web services

© 2013 Amadeus IT Group SA confidential RESTRICTED Leveraging the Amadeus Data lake: Example 2: Flight Profiles 6

© 2013 Amadeus IT Group SA Page 23 Nice to Nantes during August and September of 2013 Amount of luggage checked in before the departure of the flight with an individual curve highlighting each week-day. Flight Profile Analysis Preliminary Results – Passenger Behaviour Trends Total amount of luggage handled - filtered by working week-day

© 2013 Amadeus IT Group SA Page 24 Example

© 2013 Amadeus IT Group SA Page 25 Example

© 2013 Amadeus IT Group SA Page 26 Example

© 2013 Amadeus IT Group SA Page 27 Flight Profile Value PAX Forecast Show-up ProfileCheck-In ProfileBaggage Profile Flight Profile+Resource Optimisation=

© 2013 Amadeus IT Group SA confidential RESTRICTED Amadeus Travel Intelligence: Our Big Data Platform 7

© 2013 Amadeus IT Group SA Page 29 Amadeus Travel Intelligence Engine Leveraging Amadeus’ unique market position for our customers

© 2013 Amadeus IT Group SA Page 30 We leverage: A lake of data State-of-the-art business intelligence platform Airport and Travel expertise We leverage: A lake of data State-of-the-art business intelligence platform Airport and Travel expertise To enable: Holistic visibility Operational insight Optimisation of resources Streamlined processes Increased revenues To enable: Holistic visibility Operational insight Optimisation of resources Streamlined processes Increased revenues Amadeus Business Intelligence

© 2013 Amadeus IT Group SA Page 31 The Airport Big Data journey has begun

© 2013 Amadeus IT Group SA confidential RESTRICTED Thank you You can follow us on: AmadeusITGroup amadeus.com/blog amadeus.com