Mobile Health in Context: How Information is Woven Into Our Lives.

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Presentation transcript:

Mobile Health in Context: How Information is Woven Into Our Lives

U.S.: 91% own a cell phone

U.S.: 63% of cell phone owners use mobile internet

Based on reported annual household income Categories collected: <10k, 10-20k, 20-30k, 30-40k, 40-50k, 50-75k, k, k, and 150k+ Around 10-20% of respondents typically don’t report (or don’t know) income Limited ability to subdivide the lower-income population. But it tends to skew towards non-white; youth and seniors; low education; urban/rural What do we mean by “lower income”?

Cell ownership > internet use

Smartphone or non-smart phone? Depends on your income…

…but especially your age Smartphone ownership by age/income

Worldwide: 86% Own Cell Phones Based on median % across 12 nations where 2012, 2011, 2010, 2007 and 2002 data are available. % Own a cell phone

U.S.: 81% of cell phone owners text

Online videos are a health education opportunity

Location-aware, real-time information is another opportunity

39% of U.S. adults are caregivers

U.S.: 45% of adults live with chronic conditions 25% high blood pressure 13% asthma, bronchitis, emphysema, or other lung conditions 11% diabetes 7% heart disease, heart failure, or heart attack 3% cancer 16% any other chronic problem or condition 78% of U.S. adults living with chronic health conditions say they own a cell phone, compared with 91% of those who report no conditions.

31% of cell phone owners look up health information on their phones (2012)

1 in 5 smartphone owners has a health app (2012)

Thank you! Susannah Fox Pew Research Reports, data sets: pewinternet.org Blog: susannahfox.com