Why should Home Depot be placed in Santiago, Chile? Leticia Perez Robert Ford.

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Presentation transcript:

Why should Home Depot be placed in Santiago, Chile? Leticia Perez Robert Ford

Goal of Home Depot – Wants to expand in Central or South America – They want to expand in a country based on the three ingredients Infrastructure Do-it-yourself culture Natural resources

Stats about our Country In the Southern hemisphere. Board by Argentina, Bolivia, and Peru. 17,269,525 people Spanish

Our Position Home Depot should go in Santiago,Chile – Great location – Strong infrastructure – Good history

Great location Santiago has lots of forests – Home Depot could get the wood from this forests Santiago’s population (large ) – More clients for Home Depot, more money Santiago’s economy – The economy in Santiago,Chile is consistent (stays like that for a long period if time)

Strong infrastructure Airports – Chile has world-class airports Roads/High ways – The Pan-American Highway is considered to be up to high international standers Ports - Larger ships will arrive in Chilean ports as a result of the Panama Canal expansion

Good history Immigration – There is a large population of immigrants – 30.54% between the years 2000 and Laws – President Michelle Bachelet signed law – This law protects the trees Presidents – In 1952 Gen Carlos Ibanez was elected – He strengthen the law and order

Even though… Cons: The infrastructure has failed in the past History of earthquakes Lots of crimes Pros: Great location Strong infrastructure Good history

Conclusion Frank Blake wants to expand Home Depot in Central or South America. Home Depot should expand to Santiago, Chile because of the location, great infrastructure and clean history A Home Depot in Santiago, Chile will achieve Frank Blake’s goal.