Goals & Objectives PAUL CLARK NONPROFIT RESOURCE CENTER 4 SERIES.

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Presentation transcript:

Goals & Objectives PAUL CLARK NONPROFIT RESOURCE CENTER 4 SERIES

Today Objectives – er, Goals …no, maybe…?  Make difference clear  How to determine  Make them SMART

By (short) Definition  Goals – long-term  Objectives – concrete attainments

Remember this way… OBJECT ives GO als Medal Winner Hit Target more than Not

Comparison GOALS are:  Broad  Ideal Outcome  Abstract OBJECTIVES are:  Narrow  Precise steps  Concrete

Think S.M.A.R.T.

Archery as an analogy Specific What is the desired result?  Who  What  When  Why  How

Measurable  How can you quantify (numerically or descriptively) completion?  How can you measure progress?

Achievable  What skills are needed?  What resources are necessary?  How does the environment impact goal achievement?  Does the goal require the right amount of effort?

Relevant Is the goal in alignment with the overall mission or strategy?

Time-bound  What is the deadline?  Is the deadline realistic?

Goals without objectives

Tips for writing good goals & objectives  Tie G&O to need statement  Include relevant people  Allow plenty time  Don’t confuse Os for methods  Measure or don’t include

Resources Storytelling for Grantseekers, Second Edition, Cheryl A. Clarke Winning Grants, Step by Step, Third Edition, Mim Carlson and Tori O'Neal-McElrath, Grant Writing for Dummies, 4th Edition, Beverly A. Browning, Wiley, 2011 The Only Grant-Writing Book You’ll Ever Need by Ellen Karsh and Arlen Sue Fox. Grant Writing: A Complete Resource for Proposal Writers by Judy Tremore & Nancy Burke Smith Grant Writing DeMysteified by Mary Ann Payne

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