Postcard Printing Very Useful For Your Business Promotion The benefit of mailing postcards is that YOU, YOUR PRODUCT or SERVICE are VISIBLE.

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Presentation transcript:

Postcard Printing Very Useful For Your Business Promotion The benefit of mailing postcards is that YOU, YOUR PRODUCT or SERVICE are VISIBLE

Do you have a new product or service and want to modify your selling? A postcard is a perfect way to vary your introduction of a product or service!

WHY A POSTCARD MAILER? The postcard is visible to your prospect, the mailman, and anyone who sees it lying around. Postcards are mini- billboards. Post cards are very good way for you to increase brand recognitionPost cards Cost effective Read immediately Reach TARGETED prospects

Establish a GOAL for your mailing Send one postcard for ONLY one definite GOAL. Don’t send one postcard for multiple goals. An effective message can capture the recipient’s attention. A great design can capture attention

WHAT TO OFFER ON A POSTCARD? Special customer only promotion Special discounts Coupon offers FREE products Contest entry Customer only party Etc., etc., etc. (unlimited)

FRUSTRATION Many business owners feel frustration if the initial mailing shows poor results. Many business owners stop a mailing campaign after one attempt. Successful business owners realize that continued mailing, reap the reward.

REPEAT, REPEAT, & REPEAT The only effective direct mail campaign is one that is repeated over and over again.direct mail campaign Statistics have shown that prospects only act after 7 to 12 times seeing an ad. Rather than mailing to a list of 10,000 prospects, once, you would be better served to mail to 2,000 prospects 5 times.

RLS PRINTING and MARKETING