 Why We Do and What we do  History of the company  Serving  Implementation  Marketing Strategy  Target market  Marketing Motivation  Market analysis.

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Presentation transcript:

 Why We Do and What we do  History of the company  Serving  Implementation  Marketing Strategy  Target market  Marketing Motivation  Market analysis  How to become one of us?  Management Team  Internal Organization  Financial Statement

 The way we look is especially critical in today’s competitive business climate.  In fact, a new study of human resource managers found that starting salaries for well-dressed and well- groomed job candidates were up to 20 percent higher than those of their less put-together peers.

 Since 1999, Lady Diana has been helping city men and women-from recent college graduates to working moms to high-powered celebrities create a look that suits them from head to toe—and from the outside in.

 Lady DIANA was founded in Taiwan Taipei in  The name of the company was named after the English Princess Diana for her good taste in dressing and elegant temperament.

 Our Philosophy and Goal are to help our customers build their own images and styles as now people emphasize more on appearances than before.  Here in our company, we have designers of different styles. Listen and choose the kind you like the best.  We not only provide long-term image- building consulting but also short ones, like interview dressing for all kinds of jobs and party dressing.

 We have the most professional consultants and designer who keep following fashion and studying.  They are also the most patient ones who communicate with customers until totally understand what customers really want.  Welcome to LADY DIANA!

 Personal image building- business men and publicists  Renting formal clothes  Personal beauty salon  Nail Salon  Hair Salon  Make Up

 We have succeeded in helping many celebrities and artist to find their own style and make up their own image.

 1 To advertise the importance of personal image  2 Personal images is not only including the outside but inside  3 Using VIP and good service to keep our customers

1. Business people 2. Sales person and financial advisor 3. Publicists 4. Actors and actress 5. Celebrities 6. Government officials 7. People who often attend official banquets or dinner parties. 8. Fresh graduates

1. Outward appearance is more emphasized. 2. Many people don’t know how to dress to meet the dress code in the industry. 3. International etiquette course. 4. Teaching people how to dress instead of dressing for them.

1. Focusing on the industries that people who for them need to build self-images. 2. Industries like international business, entertainment and public relationship. 3. Cooperate with international clothing brand. Mango, Forever 21 and H & M are with us. 4. Rental dinner cloths are rental for ladies who frequently attend official dinner and parties.

 Consumption over 2,0000 NT dollars can get membership without extra cost.  Having contracts with us over 2 months.  Pay to become our members.

 1. General manager- Jack  2. Manager of sales department- Alice  3. Manager of accounting department- Vivian  4. Manager of research department- Viola  5. Manager of customer service department- Lily  6. Human resource department- Polly

Group 6  Viola( 陳景怡 ) Department of Restaurant, Hotel and Institutional Management.  Alice( 曹慈芳 ) Japanese Department.  Vivian( 黃珈琪 ) Spainish Department.