Marketing definedbyitsfunctions

Question: A salesperson informs you of a car’s gas mileage and available options. Check Your Answer Topic 1 for 1

Answer: What is selling? Back to the Game Board Topic 1 for 1

Question: You receive a free make-up sample at the mall Check Your Answer Topic 1 for 2

Answer: What is promotion? Back to the Game Board Topic 1 for 2

Question: The new dishwasher you just purchased comes with a 6 month same as cash payment plan Check Your Answer Topic 1 for 3

Answer: What is finance? Back to the Game Board Topic 1 for 3

Question: The lipstick brand you always buy has just come out with new fall colors. Check Your Answer Topic 1 for 4

Answer: What is product management? Back to the Game Board Topic 1 for 4

Question: You favorite fast food restaurant has just started offering breakfast items. Check Your Answer Topic 1 for 5

Answer: What is service management? Back to the Game Board Topic 1 for 5

Question: After spending the night at a hotel, you complete a survey offering feedback on if you were happy with the accommodations Check Your Answer Topic 2 for 1

Answer: What is marketing research? Back to the Game Board Topic 2 for 1

Question: ___________ is the buying and selling of products or services in order to make a profit. Check Your Answer Topic 2 for 2

Answer: What is Business? Back to the Game Board Topic 2 for 2

Question: Sprite recently developed Sprite Remix Check Your Answer Topic 2 for 3

Answer: What is product management. Back to the Game Board Topic 2 for 3

Question: A new computerized inventory system is being used at Target. Check Your Answer Topic 2 for 4

Answer: What is distribution? Back to the Game Board Topic 2 for 4

Question: A Sony television is being discounted by 25%. Check Your Answer Topic 2 for 5

Answer: What is pricing? Back to the Game Board Topic 2 for 5

Question: True or False? The Prevention Campaign to Prevent Animal Cruelty is not marketed because it is an idea. Check Your Answer Topic 3 for 1

Answer: What is false? Back to the Game Board Topic 3 for 1

Question: All State Life Insurance uses pop up windows on the internet informing customers of their service. Check Your Answer Topic 3 for 2

Answer: What is promotion? Back to the Game Board Topic 3 for 2

Question: Marriott Hotels in Atlanta offer a $69.00 weekend rate. Check Your Answer Topic 3 for 3

Answer: What is pricing? Back to the Game Board Topic 3 for 3

Question: General Mills has changed trucking companies for delivery of its products to the West Coast. Check Your Answer Topic 3 for 4

Answer:What is distribution? Back to the Game Board Topic 3 for 4

Question: The four functions of business are production, marketing, management, and _______________. Check Your Answer Topic 3 for 5

Answer: What is finance? Back to the Game Board Topic 3 for 5

Question: McDonalds recently began offering “Big Kids Meal”. Check Your Answer Topic 4 for 1

Answer: What is service management? Back to the Game Board Topic 4 for 1

Question: Wal-Mart offers everyday low prices. Check Your Answer Topic 4 for 2

Answer: What is pricing? Back to the Game Board Topic 4 for 2

Question: You are opening a new restaurant and look at street traffic patterns and volume when looking for a location to build your store. Check Your Answer Topic 4 for 3

Answer: What is marketing research? Back to the Game Board Topic 4 for 3

Question: When considering a computer purchase, you are informed by the representative of the software packages that are already loaded on the computer. Check Your Answer Topic 4 for 4

Answer: What is selling? Back to the Game Board Topic 4 for 4

Question: Jason sells framed artwork. He sells his paintings for $25.00 each. His cost of supplies, including labor, average out to per painting. What is Jason’s profit for each piece of art sold? Check Your Answer Topic 4 for 5

Answer: What is $15.00? Back to the Game Board Topic 4 for 5

Question: Nike purchased a warehouse in the Midwest which will ensure the product is available in stores in a timely manner. Check Your Answer Topic 5 for 1

Answer: What is distribution? Back to the Game Board Topic 5 for 1

Question: Jello pudding has just negotiated to keep Bill Cosby as the product spokesperson. Check Your Answer Topic 5 for 2

Answer: What is promotion? Back to the Game Board Topic 5 for 2

Question: Coca-Cola has introduced a vitamin enriched soft drink. Check Your Answer Topic 5 for 3

Answer: What is product management? Back to the Game Board Topic 5 for 3

Question: Highly paid trend spotters are predicting a fashion return of legwarmers and torn sweatshirts. Check Your Answer Topic 5 for 4

Answer: What is marketing research? Back to the Game Board Topic 5 for 4

Question: True or false? In marketing terms, value is equal to the most a customer is willing to pay for a product. Check Your Answer Topic 5 for 5

Answer: What is false? Back to the Game Board Topic 5 for 5