5 Principles of Design Repetition Balance Emphasis Contrast Unity
Repetition Repetition is the use of an element(s) of art more than once in a composition or picture plane
REPETITION CAN CREATE SPACE, PATTERN OR RHYTHM
Repetition creating space
Repetition can create pattern
Repetition can create rhythm
Rhythm
Balance – the distribution of visual weight within the picture plane Symmetrical or formal balance Asymmetrical or informal balance
Formal Balance is symmetrical or equal along a central axis
Formal Balance
Informal Balance Formal Balance
Informal Balance is asymmetrical picture plane weight
Emphasis Utilizing the Elements & Principles of Art to lead the viewers’ eye to a created a focal point (center of interest)
Emphasis ???? 1.Balance 2.Color 3.Repetition 4.Value 5.Contrast 6.Rhythm
EMPHASIS?EMPHASIS?
Contrast – utilizing differences or variations of the elements & principles of art to create a focal point and viewer interest HIGH CONTRAST – bold or extreme differences
Low Contrast – displaying subtle variations in the elements and principles of art
SHAPE CONTRAST
Chiaroscuro – Italian term, translates into English as light and dark
SIZECONTRASTSIZECONTRAST
SIZECONTRASTSIZECONTRAST
Contrast in Value
UNITY – the harmony of all the principles and elements of art working in concert to create an effective, interesting work of art
UNITY COLOR TEXTURE
UNITY COLOR TEXTURE BALANCE
UNITY Balance, Color, Value
UNITY Balance, Color, Value & Texture