Malali Busquets How to Monetise Data 12 th November 2015.

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Presentation transcript:

Malali Busquets How to Monetise Data 12 th November 2015

What is Big Data? The power of Big Data Value of Big Data Job Board Challenges The World of Data (Case Study) Can Data be monetised? Q&A plus Debate Session How to Monetise Data Workshop Summary

Big Data is considered one of the TOP 5 Game changers set to improve the global economy… Big Data and advanced analytics have the potential to raise efficiency and create value. Source: McKinsey Report- Game Changers: Five opportunities for economy growth

What is Big Data? Complicated?

What is Big Data? Expensive?

What is Big Data? Lots of meetings?

What is Big Data?

The Power of Data in the Insurance Industry

The Power of Data Source: Bernard Marr Big Data: Too Many Answers, Not Enough Questions in Retail

Opportunity Capability Market Confidence Value of Data

Size of data doesn't matter

It’s how you use that Data to make intelligent decisions

Data driven decisions Hidden Patterns Engage with your customers Unlocking hidden value in your data BIG VALUEBIG DATA=

You Market

“Have a BIG dream… but focus on the fries” Richard McDonald

Job Board Challenges

Saturated Market Competition Loyal Clients Challenges Market Share Knowledge about the market Publishing Behaviour

Job Board Challenges Challenge s Publishing Behaviour Biggest SectorsGrowth Periods Full offers New clients Prospects

Market Your Performance Strategic Analysis against the market Market Performance Key Account Behaviour Market Positioning

Can data be monetised?

 Market Penetration  Sales Opportunities  Weak Points Can data be monetised?

The World of Data Identifying smaller Companies Understand their key clients´ job posting behaviour Understanding the market

The World of Data Colombia Identifying smaller Companies

The World of Data Mexico Understand their key clients´ job posting behaviour Evolution of offers + market

The World of Data Philippines Understanding the market

$ Opportunities $ Result

Can data be monetised?

Thank you!! Malali

Q&A Unlock Hidden Value in your data What challenges are job boards facing regarding Big Data? How many of you (job boarders) believe that data and using data smartly is/or can be a part of your business? Good vs Bad Data How many of you use data currently and what type of data? How well do you know your data? Do you think that clients are interested in data and the Insights that can be generated? Would they pay? What 3, 4, 5 data sets do you think client would like today and in 2 years’ time? If you’re not interested can I ask why? How easy or not is it for you to get data?