1 1. Executive Summary 2. Networks 3. Distribution & Ad Sales 4. Production 5. Appendix

2 Objectives These will be the 2-3 “headlines” on Amy’s objectives (e.g., “Continue to drive growth in Advertising Revenues” or “Grow Ad Sales to an $XMM Business” or “Establish SPTAS as the primary ad sales organization across Sony”) We will also include headlines on Weiser’s and LeGoy’s objectives on this page This is effectively the “Cliff Notes” or “Executive Summary” on the entire section, inclusive of US Distribution, International Distribution, and Ad Sales

3 Market Considerations These will be the 2-3 “headlines” on the U.S. Ad Sales market We will also include headlines on Weiser’s and LeGoy’s market considerations on this page Like the first page, this is effectively the “Cliff Notes” or “Executive Summary” on the entire section, inclusive of US Distribution, International Distribution, and Ad Sales

4 U.S. Ad Sales – Key Strategic Goals This slide will come after Weiser’s and Keith’s slides (all are included in the same section) On this slide, please lay-out in more detail Amy’s goals

5 U.S. Ad Sales – Key Initiatives & Market Considerations On this slide, please lay-out the initiatives Amy intends to use to achieve her goals and how those initiatives take market conditions into consideration For example: Emphasis growth through cross-Sony ad sales representation to address X, Y, Z challenges in the 3 rd party business and X,Y, Z new initiatives within Sony

6 U.S. TV Advertising Sales Net Revenue [$ to be updated] Profit Contribution $XMM

7 U.S. Digital Ad Sales FY10 Q2/BDGT. FY11 MRP/Prior FY12 MRP/Prior FY13 MRP $7 $15 $11 $37 $17 $61 $24 Crackle includes global onsite/offsite ad revenue, not including licensing and integrated sponsorships Digital Networks/Studio revenue excludes revenue share from Crackle Profit Contribution $XMM [$ to be updated]