A Grand Challenge For the Workplace [Insert Organization/Committee Name and date of presentation] Workplace Partnership for Life, U.S. Department of Health & Human Services

12 Weeks of Giving: A Campaign Overview

Workplace Partnership for Life, U.S. Department of Health & Human Services The Drive Increase actionable donor designations: Use the Workplace Partnership for Life (WPFL) program Enroll donation organizations (organ, tissue, and eye) to work with Workplace Partners Goal: Register 400,000 new donors between November 2, 2007 and January 25, 2007 (12 weeks)

Workplace Partnership for Life, U.S. Department of Health & Human Services The Drive WPFL provides: An Abundant Opportunity –Potential to reach 11,000 companies or organizations and 14.5 million employees –It Works! In 2006, the 12 Weeks of Giving campaign registered 384,511 new donors in the U.S A Formula for Success –Enroll 75% of donation organizations as participants –45 OPOs/DLAs commit to: Engage a minimum of 10 Workplace Partners Register 10,000 new donors in 12 weeks

Workplace Partnership for Life, U.S. Department of Health & Human Services The Plan Developed by a National Leadership Team –HRSA, AOPO PR/PE Council, UNOS, DLA, OPOs, EBAA, AATB and Workplace Partners Coincides with National Donor Sabbath, Give Thanks, Give Life, Rose Parade, and the U.S. season of giving Supports donation organizations and Workplace Partners with campaign resources

Workplace Partnership for Life, U.S. Department of Health & Human Services The Strategy Builds on the success of other WPFL challenges Uses Best Practices in the WPFL Leverages national resources and opportunities Provides comprehensive guides and timeline for donation organizations and Workplace Partners Provides measurable “Ideas for Action”

Workplace Partnership for Life, U.S. Department of Health & Human Services Campaign Phases Enrollment –Oct. 23 to Nov. 2, 2007 Implementation –Nov. 2, 2007 through Jan. 25, 2008 –Maximize events that fall within 12-week period Measurement –Through February 4, 2008

Workplace Partnership for Life, U.S. Department of Health & Human Services Campaign Resources Web banner PPT template Posters and table tents letters and newsletter samples

Workplace Partnership for Life, U.S. Department of Health & Human Services Ideas for Action “Give 5 – Save Lives” Blast and viral messages with registry links Ask your Board members and volunteers to enroll their employers Engage largest employers and “low- hanging fruit” partners (DDC team members, hospitals, blood centers, universities, statewide associations, and business organizations)

Workplace Partnership for Life, U.S. Department of Health & Human Services Ideas for Action Enroll local media and Internet providers, ask them to place web banners on their home pages and highlight their participation in the campaign Launch a local 12 Weeks Challenge among your Workplace Partners Success spreads success – highlight Workplace Partner accomplishments in monthly newsletter and updates

Workplace Partnership for Life, U.S. Department of Health & Human Services The Opportunity October 23, 2007: 12 Weeks of Giving launch announcement Enroll by Nov. 2, 2007 or partner with a donation organization Implement “Ideas for Action” Submit results reports –HRSA will recognize all Challenge participants and top performers in June, 2008

Workplace Partnership for Life, U.S. Department of Health & Human Services Bold Requests & Offers What commitments will you make today to : –Enroll in the campaign? –Enroll others in the campaign? –Help meet the national AIM to register 400,000 new donors in 12 weeks?

Contact Information [Insert your name and contact info] Shelly Morningstar, Akoya 412/