Customer Relationship Management

Customer relationship management 1 Customer relationship management (CRM) is a model for managing a company’s interactions with current and future customers. It involves using technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.

Contact manager Differences from customer relationship management 1 A contact manager is usually used for instances where the sales interaction model of the organization is a one-to-many interaction model, in which a single sales representative is responsible for multiple roles within a company. Alternatively, a company with a many-to-many interaction model, in which many sales representatives are targeting a single job role, a customer relationship management (CRM) system is preferred.:

Salesforce.com Customer relationship management 1 A discussion panel at Salesforce's Customer Company Tour event that focused on customer relationship management

Salesforce.com Customer relationship management 1 Salesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Collaboration Cloud (including Chatter) and Custom Cloud (including Force.com).

Predictive analytics Analytical customer relationship management (CRM) 1 Several of the application areas described below (direct marketing, cross-sell, customer retention) are part of Customer Relationship Management.

Predictive modelling - Customer relationship management 1 Predictive modelling is used extensively in analytical customer relationship management and data mining to produce customer-level models that describe the likelihood that a customer will take a particular action. The actions are usually sales, marketing and customer retention related. /2010/05/17/wondering-what-lies-ahead-the- power-of-predictive-modeling/

SalesForce - Customer Relationship Management 1 Salesforce.com's customer relationship management (CRM) service is broken down into several broad categories: Sales Cloud, Service Cloud, Data Cloud (including Jigsaw (website)|Jigsaw), Collaboration Cloud (including Chatter) and Custom Cloud (including Force.com), with over 100,000 customershttp:// er-relationship-management- software/#infographic.

Predictive Analysis - Analytical customer relationship management (CRM) 1 Several of the application areas described below (direct marketing, cross-sell, customer retention) are part of Customer Relationship Managements.

National Australia Bank - Customer Relationship Management changes 1 Whilst NAB has received recognition as an early adopter and leader in CRM (Customer Relationship Management)

Lexis-Nexis - Customer relationship management 1 LexisNexis have a Customer relationship management system designed specifically for Professional services firms such as accountancy and legal firms called InterAction. monthly.com/2012/01/lexisnexis- interaction-grows-62/

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