Enabling Converged Services Changing the Way the World Communicates Jim Dondero Vice-President Global Solutions Marketing CANTO, June 21st

2 The Consumer’s World is Changing Convergence of services into a unified user experience Becomes one service >Fixed service >Mobile service >Internet service The Network becomes far more than just voice or data >Rich entertainment & content >Worldwide gaming >Security, community, information The Network surrounds our lives and becomes indispensible Services available from anywhere Ubiquity >Messaging >Information >VoIP >On-line Music >On-line Games

3 105M in M in 2008 Broadband Subscribers Worldwide Wired + Wireless How to capitalize on surging demand for broadband … … & consumer demand for simplicity? Q: Would you switch phone service provider if offered a single phone number for home, office and wireless? 30% would “probably” or “definitely” switch The Result Is a Market Opportunity for Convergence “Tomorrow’s Winners: Those Operators Who Master Service Convergence!”

4 Still..There Are Major End User Challenges Islands of Networks and Applications

5 Service Provider Network Desperate Housewives The End Game: Converged Services Example #1: Ubiquitous Access to Existing Services Authorized Subscriber Currently Using Cellular Video QoS High Bandwidth Low Security PERSONALIZED content delivered where and when you want it Stored Television Programming Hosted On Service Provider Network

6 >One device, directory, voic & bill >Improved wireless coverage, voice quality and data service >Lower cost >Improved wireless coverage >Reuse of existing cellular infrastructure >New multimedia services, day 1 >Reduced network capex/opex >Single solution to address both residential and enterprise users User Values Carrier Values Wireless When on the move WLAN When Available CMS/MCS 5200 The End Game: Converged Services Example #2: Converged Mobility

7 Fixed-Mobile Push-to-Talk (PTT) >Takes PTT beyond today’s proprietary deployments which are limited by handsets and no inter-working >Push to Talk between Wireline Broadband and Wireless Clients Wireline Mobile

8 Incoming call information / control using set-top box Caller ID Name and Number Real-time Call Handling Call Logging Listen to voice mail over TV Return calls via click-to-call from remote Can use existing house phones for voice Leverages set-top box / TV for real-time communication services Blends TV-based multimedia with flexible voice options What is It? >Features “I’ll listen to my voice mails during the commercial” TRIAL STAGE The End Game: iTV Communicator Example #3: Converged Applications/Devices

9 Importance of Fixed/Mobile Convergence >Technology Significance: Removes artificial and real boundaries between service providers, access providers, and content providers Will create new business models, new providers, and related business entities >Regulatory/Governance Issues: Very early in the technology life cycle Issues to be determined but will be huge

10 Convergence Changes the Services Paradigm New Opportunities for Innovation Silo Services Horizontal Services - IMS Network Evolution Network Evolution Session Based Access Independent Multi-Device Multiple Media Connection Based Device Specific Single Media

11 The Converged Network: Bringing it All Together

12 Summary >Convergence is the trend that changes everything Convergence of services/applications, devices, technologies, and all access types >Consumer touch points to the IP network will exceed anything we’ve yet seen Behaviors and expectations will radically change >Regulatory uncertainty greatly limits investment and deployment of new, advanced communication systems Opportunity Exists for Technological Advances to Fully Empower the End User