APPLICATION OF HAPTICS IN MOBILE e-COMMERCE Anuradha Kulkarni.

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Presentation transcript:

APPLICATION OF HAPTICS IN MOBILE e-COMMERCE Anuradha Kulkarni

 Mobile e-commerce  Haptic Technology  Advantages  Limitations  Application of haptic feedback AGENDA

Future of shopping is in customers hand Mobile E-commerce

User Experience Tedious Product Return Zero physical evaluation Lack sense of Touch

 Feel an object on online shopping websites  Increase probability of mobile ecommerce User Survey

Necessity 6 Haptics in mobile e-Commerce

Advantage

Haptics- Touch the Virtual

Sensations of products(Fabrics)  Ridges  Edges  Protrusions  Pores e-Commerce- Sensations

e-Commerce- Products

11 Product Scanning

Virtual Product Rendering

 Interactive Shopping  Simulate Physical Properties:  Heaviness  Softness  Deformation  Temperature Haptics for e-Commerce

 High Initial Investment  Mass production not possible  Size of device not optimal  Technology Not matured  Power Usage is not Optimized Future Ahead

Applications

FUTURE APPLICATIONS

‣ Haptics can revolutionize the e-commerce world ‣ Immense potential of growth with e-commerce ‣ New technology amazes people and will add a new dimension to online shopping experience ‣ Make us love our gadgets more ‣ Make future online shopping a more (sense)ible one ‣ Add sense of touch for people with disabilities e-Commerce with sense of touch

 MAKE FUTURE ONLINE SHOPPING MORE (SENSE)IBLE ONE CONCLUSION

THANK YOU

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