Seminar 9 Units 6 - 9

Ethical Issues in Hospitality Environmental issues Discrimination Sexual harassment AIDS in the workplace Advertising claims Truth-in-menu laws Other issues

“Niche Markets” “Diversity” Why are they important in this industry? UNIT 6

Leisure and business are certainly areas of purpose. Think of some reasons for leisure travel? What can this entail?

Some reasons are: To do what they want, To relieve stress, To bring family together, To enrich their life, To regain energy and life!

Traveling to visit family and relatives can happen on the spur of the moment due to illness or death or can be planned months in advance and depending on the lowest travel fare. What can be variations in interests?

What are variations in interests? Shopping is the #1! Vacations planned around a specific theme are growing so the travel counselor should be aware of these specialties to be able to discuss these knowledgably with the customer.

This niche market categorizes travelers with variations in special needs. What groups might fall into this category?

Singles, honeymooners, religious groups, disabilities, senior citizens, and families as groups with special needs are some.

Senior citizens, over 65, are a growing part of the population and want to enjoy their retirement years. What do you think seniors look for when traveling?

Comfort and safety are among the top concerns. Many will travel in groups or be part of a group from a retirement home or 55+ community. Don’t stereotype this group by thinking they are too old for certain activities. The older generation enjoys traveling too!

What about family travel? How can the travel counselor assist this group for travel?

Special rates for children: pre-boarding car seats for rental cars, children’s meals on planes and cruises are some along with children’s activities on cruises or hotels/resorts are some needs of this group.

What concerns might there be for travelers with disabilities? What would be considered a disability?

Disabilities may include: Impaired mobility Mentally handicapped Sight or hearing impaired Very elderly Need of oxygen or respirators Obese

Serving this population would be a great business because there are very few agencies in the US that specialize in this service. It is a matter of checking ahead to make arrangements with suppliers to accommodate the disabled traveler.

The ADA, Americans with Disabilities Act, has made in mandatory for new businesses such as hotels to accommodate the disabled and to make older existing hotels to provide as much accessibility as possible. Chapter 11 points out what some of these accessibilities must be. Can you identify some accommodations?

Entrance ramps, controls and locks must be within easy reach from a sitting position, safety bars in bathrooms, flashing lights for alarms for the hearing impaired.

Many older cruise ships do not have facilities for disabled but newer ships have designed rooms to accommodate this traveler. There may be problems at ports- of –call though so this is an area to research and ask questions of the traveler.

And of course if booking for this customer, check, check and recheck the confirmation to make sure all details required for the traveler are taken care of.

Almost 20 % of the population travel for business purposes. Success for this market means that both the company and the traveler must be satisfied.

What are some reasons for business travel?

Conventions Training Sales calls Handle internal company business Solve business problems

Some companies have their own employees in a travel department and they handle all travel and meeting requirements for the company. Or the company might require the services of a travel agency that specializes in business travel.

What are some needs of the business traveler?

Needs of the business traveler Prompt service, Correct travel, Car rental and accommodation arrangements, Ability to change a reservation quickly. Plans can change for a business quickly resulting in a change of travel.

Unit 7 Legal Terminology Do you have all the evidence? Passport Errors & omissions Insurances: Fligh t Trip Cancellation Personal Accident Currency Exchange

Legal Considerations Civil Rights Contracts Negligence Relationships with guests Property Protection Rights of Innkeepers Guest’s Rights Rights of Airlines Liability Employment Regulation and Licensing

Final Project: Title Page Power Point Presentation Company’s Bio Annual Conference Overview Retreat General Agenda

UNIT 8 Tip: Travel Career Development Chapter 4 Industry Competencies:  TAP Test  Customer Service  PNR Exam: No practice except the games Exam: No practice except the games

UNIT 9 Final Project Final Project Capstone Portfolio Capstone Portfolio Post Test Post Test

Comments? Questions? Concerns?

The class is not over yet. Still time to work on that grade!